The potters community in the Mehsana District face seasonal off work from their craft. The price value per piece is low in addition to low market knowledge and dependency on market connectivity to middlemen vyapari. The nature of work being seasonal as a notion is not popularly known in quantitative knowledge terms of number of days out of work, mode of income during the period and even the scenario itself. The nature of the work following feasible seasonal conditions parallel to the entire production process not utilizing additional electrical energy garnered sustainability in its process.

KumbhSrishti aims at creating an identity and an online experience in relation to the seasonality of the pottery craft. Creating an identity targets at the very perception of not only the products but also of the maker community of those products. We aim at carefully handpicked 7 areas around the lives of the community, the seasonality of the craft and the production process for the identity creation, thus solidifying the value around the maker, the condition constrains of creation and the creation process itself. Identity creation for the seasonal crafts of pottery to showcase the production process in hand with the natural conditions of the earth. The process of being in harmony with nature all the while providing time for natural replenishment and promoting the product during the feasible climatic conditions of its production. The identity creation is to be crafted through virtual experience of VR videos hosted on our website platform. The VR videos will be around the lives of the potters community from different regions, showcasing the production process in relation to the local climatic condition of the particular region.

The service we provide:

An online platform to connect the users to the community and the craft with creating a user experience. The user experience involves engaging the users in the creation and buying experience with focus on the seasonal production process of the craft.

HOW: Create virtually with a provisioned calendar schedule of the production process highlighting the firing dates of a particular month and the other steps involved.

1. The firing is done based on the season and the climatic condition twice in a month, making the step itself a rare event in the entire process.

2. The pieces being baked, fired and created together out of a single firing has a symbolism of being crafted together in the same fire. The value created is symbolic of bonding and oneness, derived from the firing process and also the community’s shared living and experiences.

Experience the crafting journey of pottery virtually and have them being created on the other side by skilled artisans for you and the bonds that you share .

What's more? The pieces come with their story of creation timeline and modes of reuse for after its end of life so its essence lives on.

WHAT does the service create?

1. An awareness about the process of creation.

2. A means of inviting a larger audience to participate through the experience and the value offered.

3. Awareness on the essence of nature’s resources in the creation