Embedded Files
From the field visit, we collected a data and insights about languishing crafts. But before the field visit, we set a plan for executing research methodology. Research methodology is the path through which researchers need to conduct their research. It shows the path through which these researchers formulate their problem and objective and present their result from the data obtained during the study period. For that different research tools are used to analyse and validate the research done in Pethapur.
Research Process:
Research Process:
Initial Brainstorming(Understanding the languishing craft)
Initial Brainstorming(Understanding the languishing craft)
Brain Dump
Mind Maps
Secondary Research
Secondary Research
Research Papers
Articles
Magazines
Craft Documentation
Primary Research
Primary Research
Field Visits
Meeting artisans
Visiting workshop
Institutes working in preservation
Phone Interviews
Brand Owners.
Designers who have worked with craftsmen.
Observation
Brochures
Research Analysis
Research Analysis
PESTEL Analysis
Documentation
Pictures
Recording
Data Collection Tools
Data Collection Tools
Interviews
Face to face interviews.
Telephone Interviews.
Observations
Documents
Initial Questions
Initial Questions
Why are the craft dying?
What can be done to preserve the crafts?
What are the ways to preserve the crafts?
Why do we need to preserve the crafts?
What are the organizations working in this sector?
Who are the people working for this?
Questions in Depth
Questions in Depth
About Dying Crafts
About Dying Crafts
Why are the younger generation not interested in the craft sector?
What is languishing in the craft?
Why are the crafts dying?
What are the chellenges faced by the artisans?
What are the different hazards related to the craft?
How do gender play an important role in the craft?
Why is there so much dependency of craftsmen on others?
How enthusiatic are the craftsmen in preserving their own craft?
Why are the people migrating and leaving their craft?
Why are the people mifrating and leaving their craft?
What are the reasons that the craftsmen end up giving up their crafts in terms of migration?
Perception
Perception
Why don't the craftsmen respect themselves?
Why are they choosing alternate job options over family craft?
Do they get a sense of burden to take up their family craft?
Why are they not able to voice their thoughts and opinions?
Why do craftsmen take a monotonous approach to craft?
How is the artisans attitude towards his craft affecting his business?
Community
Community
Why is the craft community disrupted?
What are the prominent reasons for the unhealthy relationship between craft families and craft clusters?
How is the family dynamics affecting the crafts?
How is the caste system affecting the craft?
Consumer Problems
Consumer Problems
What are the perception of the consumer towards the craft?
How are the middlemen disrupting the relationship between the craftsmen and the consumer? what are the ways to stop these disruption?
How can we sensitise consumers about the intricacy of handmade crafts?
What stops a consumer from connecting directly to the artisans?
Market
Market
How relevant are the traditional products in the present scenario?
What are the current methods of preserving the craft?
How is the contemporary market affecting the traditional craft market?
How is material innovation helping out to sustain the craft?
How is the technological advancements helping the craftsmen?
How much profit do the craftsmen make?
How aware are the artisans about the duplicate market?
How are the artisans coping with the duplicate market?
Government
Government
How helpful are the government subsidies to particular craft?
What are the types of help that the government provide in terms of the material?
What are the government interventions in the craft?
External Factors
External Factors
Why doesn't the education system have anything about the craft eco system?
How effective is the knowledge transfer in the younger generations?
Why don't the younger generations see ny scope in the craft family to take it forward?
Is there a way to build healthy relationship in the craft cluster? how?
What are the type of people helping with the craft?
What could be the driving factor that could make the people come back to the craft?
Are there any NGo's working successfully towards preservation of the vraft?
Hpw can we develop a sense of value to the craft?
What are the ways that can make the craft look like a respectable job?
Why is the knowlegde sharing only one way ?
With so many opportunities out there, what motivates the craftsmen to take their craft forward?
In what wats are the craft community emerging?
Research Representations
Research Representations
Stakeholder Mapping
Cognitive Mapping
Behavioral Mapping
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