Opportunities

Deriving opportunities from research

The opportunities lies in every aspect derived from the research. It is crucial at this stage to come up with an exhaustive list of opportunities in multiple directions. The following map has major theme at the centre highlighted in red. We constructed design briefs for each opportunity by asking ourselves-

What is the purpose?

Why is it important?

Who is it for?

Design Briefs

1. Designing an inclusive model of imparting craft education accessible to different communities across India.


2. Designing an inclusive model of imparting education to students with diverse language backgrounds to reduce the communication barrier between students and trainers.


3. To design and develop a framework to introduce craft as a viable career option among the school students for bringing dignity in hand skills and keeping the craft alive.


4. Designing a collaborative open source platform for craft information and education to provide easy accessibility for people interested in craft.


5. Design intervention to create a platform for artisans to showcase their work in building a link between artisans and the traders to reduce the employment gap among them.


6.Designing and developing strategies to bring dignity to the craft by communicating its cultural relevance and heritage value to practitioners.


7.Creating a framework to encourage Idea generation, decision making skill and new product development among craft practitioners.


8.Design a framework to bring value to the craft by monetizing on the learned craft skills.


9.Creating solutions in optimising waste generation and waste management in the craft sector.


10.Design intervention for manufacturers to educate their users about the stone/ raw materials


11.Design intervention in learning the process of craft for people at inaccessible remote locations to increase the awareness and reachability of craft.


12.Creating solutions for customized education through need based training for people according to their financial background.


13.Design and develop a framework to standardise the evaluation criteria to help in certification and employment by the third party organisations for easier understanding of artisans skill sets.


14.Designing a solution for an informal education in craft for artisans to encourage collaborative learning.


15.Design intervention for advanced training and entrepreneurial skills through organisations to enhance artisans potential.


16.Creating collaborative business models for the craft sector and corporate for innovation in products for craft business continuity.


17.Reintroducing craft as a leisure activity for the upper strata of society to increase the value perception of craft.


18.Creating new opportunities for women in craft that are otherwise male dominant in empowering them to make craft inclusive.


19.Creating awareness about the craft by imparting strong identity to establish the context and cultural relevance across different locations.(consumer)


20.Designing collaboration strategies for companies that actively participate in csr activities and institutes that teach crafts for a symbiotic relationship.


21.Designing framework for honouring the skilled artisans in the craft sector to bring motivation in uplifting the community.


22.Developing policy frameworks for the government to encourage the mainstream education to intervene in craft sector .


23.Creating a framework to provide craft education to the tourists through experiential tourism.


24.Design and develop framework in creating awareness about benefits of craft products for maker and user to give edge over other products in the market.


Narrowing down to one brief

The following infographic traces our journey from 24 different briefs to narrowing down at one with the supporting research insights and data. It is a connecting link between the research and design intervention in craft education.