ACCN for Marketing: Work-Based Learning: TBM4100

Course Description:

• Marketing: WBL is the capstone course in the Marketing Management program of study. It is intended to provide a work-based learning experience for students to develop further understanding of professional and ethical issues, utilize employability skills, and demonstrate mastery of academic and technical skills learned through the program of study. The work-based learning experience provides opportunities to apply and practice the knowledge and skills learned in previous courses and gives students hands-on practical experiences related to professions in marketing, marketing management and related fields of occupation. Upon completion of the course, a proficient student will be able to discern multiple pathways to a career in marketing, necessary steps toward applying for a postsecondary program, necessary steps toward applying for a job, and reflect on program goals and aspirations. Instruction will be delivered through the classroom environment in conjunction with a work-based learning placement, such as an internship. This course does NOT qualify as a second level course if pursuing a program of study.

• Recommended Prerequisite: 12th grade students. Must have teacher approval.

• Must complete application form and be accepted to enroll in this course. See any business teacher for more information.

Course Preview Video

Additional Resource

Mililani High School CTE Website

Contains more detailed information about the course and the business pathway. Students/parents can also learn more about CTE in general such as : CTE Honors, CTE Pathway Completer recognition, certifications, CTSO, and more!