"Her music is often incorporated with ASMR and details like footsteps, and whispers adding depth and a sense of place"
Grammy winning American singer and songwriter Billie Eilish employs catchy melodies and vocal fry through her 2024 album “ Hit Me Hard and Soft.” The album is a cohesive, mature album exploring love, the dark side of fame and self acceptance through shifting emotional dynamics.
Eilish claims that the title for the album wasn’t exactly planned, rather a phrase she had thought she heard. The phrase turned out to be a good representation of herself and a good representation for the album.
With 10 tracks, the nine time Grammy winner showcases her flawless alternative pop (alt-pop) through dark, minimalist production, incorporating elements like indie and layered vocals. Her music is often incorporated with ASMR and details like footsteps, and whispers adding depth and a sense of place. She shows her undeniably breathy vocals and skills throughout her albums which demonstrates how talented she is as an artist.
An additional popular track in this album is “Wildflower." Eilish uses the lyric, “And I see her in the back of my mind all the time,” to describe how she can’t stop thinking about her current partner's ex-girlfriend, revealing her guilt and internal conflict over starting a relationship with her friend’s ex, symbolizing that past relationships are always present in her thoughts. Her voice in this specific track is ethereal and light all while she was expressing deep emotions with poetic beauty through her lyrics. Her sophisticated view of music has led to her growth in fame.
The time and effort she puts into her work always has incredible outcomes such as her most recent nomination in November 2025 for the album.The album cover for “Hit me Hard and Soft” is famous for being a real, unphotoshopped underwater shot which required Eilish to be repeatedly submerged in a water tank and took over six hours to complete for the perfect shot.
“Hit me Hard and Soft” is an incredibly enjoyable album that represents Billie Eilish attributes as a person and explores a variety of meanings through the thought out lyrics and combination of vocal fry and seamless blending of falsetto with chest voice. Her amazing talent has granted her with massive tours, the Tonight Show starring Jimmy Fallon, dominating major festivals like Coachella and Glastonbury becoming the youngest headliner ever.