Exhibit 15
Germany (1937/38)
Germany (1937/38)
"The Führer promised to motorize Germany. In 1932, 104,000 motor vehicles were manufactured, 33,000 people were employed, and goods with a total value of 295,000,000 marks were produced. In 1935, 353,000 vehicles were manufactured, Over 100,000 people were employed, and the value of goods produced was 1,150,000,000 marks. The Führer gave 250,000 people's comrades jobs in the auto industry and its suppliers. German people: Thank the Führer on 29 March! Give him your vote!"
Common Objectives
Financing war or gov’t programs
All-in as one people
Recruiting volunteers
Cult of personality
Enemies threaten all around
Common Tools Used
Falsehoods & Half-Truths
Abase as evil/demonize
Karicatures (sic) /demeaning humor
Emotional Appeals
Nationalism and Patriotic
Evocative Visual
Witty/Catchy Slogans
Slander and Name-calling
Original Source or Source Location: Calvin College - German Propaganda Archive