The EMG Saga

The dream behind EMG, began in a living room in Stockholm, Sweden in the year 2000. Three students were trying to search for the next step in their education and struggled to find a comprehensive selection of all the programs available to them. There were no suitable services for finding programs online, so they decided to launch the first comprehensive directory of undergraduate education in Scandinavia, 2001. The model was adapted for the professional education market in 2004. Due to the success of this idea EMG quickly expanded into several markets, and is now the world’s largest group of search engines connecting schools and students around the world.

We help education providers to more effectively reach their target audience. EMG operates digital platforms for education search in 10 different countries with 19 national and two global websites. Our expertly-crafted platform and insight into the market enables us to continuously develop our search engines to adapt to changing trends making us the world’s leading and most popular search engines for education.