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There can be no greater or more stressful time in an already stressful spot. As the final stretch of the presidential campaign begins, the network has thrust Reid into something even more important than what she might have taken on four years before a tight rating battle. MSNBC’s prime-time viewership hovers now around 2 million, and though that number trails the often puzzling punditry of Fox News by 1.5 million, it remains in a near–dead heat with CNN for both viewers and advertising dollars. It’s a huge responsibility,” Reid said on a recent afternoon from her home in the Maryland suburbs, where she’s largely hosted her own show from her basement while puddle-jumping across other ones since the start of the pandemic shutdown. “It’s a humbling thing to be trusted with an hour of television, let alone an hour of prime-time television, to be trusted with that ability to explain the world to other people.”
