CTE Career Catalog - Creative Director

Creative Director

If you’ve got a eye for design and a knack for inspiring others, this vision-heavy position could be for you。

Job Desription

Creative directors develop and oversee the concept and vision for creative projects, such as advertising campaigns, marketing initiatives and video content productions. They articulate their ideas to creative departments, ensuring team members follow branding and style guidelines.

Salary average: $129,330/year

Occupational Outlook

The projected marketing and creative director job growth rate is 10% from 2018-2028.

About 33,700 new jobs for marketing and creative directors are projected over the next decade.

Links to Learn More About This Career:

Educational Requirements:

bachelor's or master's degree in fine arts, marketing, graphic design, fashion design or a related field.

western Kentucky university

Address: 1906 College Heights Blvd.

Bowling Green, KY 42101

Website: https://www.wku.edu/

Information on the Major: https://www.wku.edu/art/areas/graphicdesign_gallery.php

university of Louisville

Address: 2301 South 3rd Street

Louisville, KY 40292

Website: https://louisville.edu/

Information on the Major: https://www.murraystate.edu/index.aspx

Murray state university

Address: 102 Curris Center, Murray, Kentucky

Website: https://www.murraystate.edu/index.asp

Information on the Major: https://www.murraystate.edu/academics/CollegesDepartments/CollegeOfHumanitiesAndFineArts/ArtAndDesign/Programs/Stu

Soft Skills, Characteristics, and/or Abilities Need For This Career:

Extensive knowledge in artistic and visual design.

Proven success in crafting and executing brand strategies.

Prior experience serving in a leadership role for larger projects.

Understanding of design thinking and UX design principles.

Knowledge of coding languages and online marketing tools.

Experience in copywriting, photography, graphic design and other creative areas.

Software Knowledge Needed For This Career:

Sketch,
XD,
Figma

Pros and Cons to Choosing This Career

Pros (Positives to this Career)

High salary, some can earn over $100,000 per year

have a lot of freedom with their creations as well

Can lead and manage many people

Cons (Negatives to this Career)

Long working hours

High stress and pressure

Need to talk to other people or communicative

Typical Working Conditions For This Career:

typically work full-time in office environments

Career Researched By: Lejin Ouyang

Sources & Citations

List Links Here