Communications Director

Job Description:

Communications directors typically oversee a large team of employees in the marketing, sales or public relations departments. They usually serve as the face of the company at media events, conventions and press conferences.

Salary average: $102,257

Occupational Outlook:

The projected public relations/communications manager job growth rate is 8% from 2018-2028. About 6,300 new jobs for public relations or communications managers are projected over the next decade.

Links to Learn More About This Career:

Educational Requirements:

Most creative directors have a bachelor's degree in journalism, advertising, or communications, according to the BLS. Additionally, courses in business, management, finance, computer science, and graphic design can equip creative directors with skills in technology, design, and more.

University of Kentucky

Address: South Limestone, Lexington, KY, 40506-0032

Website: https://www.uky.edu/

Information on the Major: https://ci.uky.edu/academics/majors-minors-and-certificates

Asbury University

Address:One Macklem DriveWilmore, KY 40390

Website: https://www.asbury.edu/

Information on the Major: https://www.asbury.edu/academics/departments/communication-theatre/communication/

Western kentucky univervity

Address: 1906 College Heights Blvd.

Bowling Green, KY 42101

Website:https://www.wku.edu/

Information on the Major:https://www.wku.edu/communication/degrees/comm-studies.ph

Soft Skills, Characteristics, and/or Abilities Need For This Career:

Customer Service
External Communications
Project Management
Employee Engagement
Community Outreach

Software Knowledge Needed For This Career:

PowerPoint

Pros and Cons to Choosing This Career

Pros (Positives to this Career)

Opportunity to shape and control the organization's messaging
High level of responsibility and influence
Chance to work with a variety of stakeholders and media outlets

Cons (Negatives to this Career)

-Responsibility for negative publicity or messaging mistakes

-Potential for conflicts with executives or colleagues over messaging or strategy

-Need to be comfortable with ambiguity and changing priorities

Typical Working Conditions For This Career:

Conditions may vary from a typical office or classroom environment. Individuals in this position must be cognizant of a student's understanding and progress, able to communicate effectively with students and associated professionals, and able to operate technical equipment in a modern classroom or online environment. Individuals must be able to communicate effectively with a variety of client personnel. The position requires frequent travel which may occur into the evening, on weekends, and/or during inclement weather.

Career Researched By: Maggie Bagwell