t-The Sharing Economy Goes Corporate

Sharing goes from a niche market to mainstream

Talia Herman/WIRED

MARCUS WOHLSEN | Wired

We all have stuff that often goes unused: our cars, our homes, our talent. So instead of buying more, let’s share.

Of all the big ideas to emerge out of Silicon Valley in the past decade, none seem to resonate with personal computing’s counterculture roots as much as the so-called sharing economy.

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