05. Bernard Aschwanden: Tools of the Trade (January 24-25, 2013)

Bernard Aschwanden presents: Adobe TCS 4 workshop and an evening presentation on Tips & Tricks for improving the user experience

Sponsored by Adobe - A license for Adobe TCS4 will be raffled among participants!

On Thursday and Friday, January 24-25, 2013 NY Metro is happy to host an evening presentation and workshop by Bernard Aschwanden on the latest tools, techniques and best practices for Technical Communicators.

Participation in either of the events entitles you to enter in a drawing for 1 license of Adobe Technical Communication Suite 4 (a $1899 value!) See registration form for details.

Tips and tricks to improving the user experience through eLearning assistance

A picture is worth 1000 words, how many words is a video worth? During this 90 minute presentation you get to understand how to review a support topic and develop a storyboard and related online training video to help users visualize how to perform tasks.

Rather than delivering just text, provide users with detailed video showcasing specifically how to perform key functions. Help your audience SEE how to resolve issues before they become problems.

Using the full Adobe Technical Communications Suite you can create and manage content for text, print, online, web, video, and other delivery methods. See how it’s done and take away best practices.

Thursday, January 24

5:30 pm - 7:00 pm - Networking/Refreshments

7:00 pm - 8:30 pm - Presentation


Thomson Reuters

195 Broadway (between Fulton St. and Dey St.)

New York, NY 10007

Room 16 D-E-F

Contact # (862)-452-9927

IMPORANT: Be sure to bring a picture ID to show security at the main entrance. You must RSVP and be on the list at security. No walk-ins will be allowed.

Register for the evening presentation and your name will be entered in the drawing for a license of Adobe Technical Communication Suite 4 (a $1899 value!)

Adobe Technical Communication Suite 4 Workshop: Plan, Produce, Publish

In this hands-on, interactive workshop on improving the user experience, learn how to plan your next help project to include not only the print or online materials, but to also use the best practices in giving the audience what they need, in the format they want, and at the time they need it.

Using the latest Adobe Technical Communications Suite (if you don’t have it, we’ll have 30 day trials for you to use) create a full documentation plan, build content, develop videos, and combine your content into one seamless deliverable. Publish to formats including PDF, online help, and even to YouTube. Learn to use the tools correctly and plan for success.

When done, return to your job with the tools, tips and tricks to ensure you can deliver what your users want.

Friday, January 25

8:15 am - 9:00 am - Registration & Breakfast

9:00 am - 5:00 pm - Workshop

Register for the workshop and your name will be entered twice in a drawing for a license of Adobe Technical Communication Suite 4 (a $1899 value!)

Step 2: Pay

NOTE: All registrations are transferable but non-refundable.

A link for virtual participants will be sent 1 day before each events.

About Bernard Aschwanden

Bernard Aschwanden is a recognized publishing technologies expert. He is an Adobe Certified Trainer, a Certified Technical Trainer, and the author of numerous articles on xml-based publishing and single sourcing. He is the founder and president of Publishing Smarter.

In addition to his publishing background and speaking tours, Bernard teaches a variety of courses. These include XML, DITA, CMS tools and related technologies, best practices for structured authoring, content management, and tools such as FrameMaker and XMetaL. He also works with clients to convert legacy content, analyze documentation, review workflows, and identify best practices in technical communications.

Bernard is a Director of the Society for Technical Communication and a past President of the Toronto STC. He is a professor in the continuing education Technical Communications program with Seneca@York, on the advisory board for the Humber College Technical Communications program, and remains active in the STC delivering in-person seminars and online webinars to members around the world. He has helped hundreds of companies implement successful publishing solutions.