The bend from the consumers for the utilization of athletic apparels such as athletic jackets, t-shirts, pullovers and sweat shirts like a smart outdoor casual wear certainly showcases the underlying potential of the market in our as well as in the near future. Throughout the period 2005-2007, the per capita consumer expenditure on athletic apparel in america has showcased an assorted performance over the years. The per capita expenditure on athletic apparel in 2006 declined by 3.8%.
The Athletic footwear market has witnessed a strong demand for female tennis shoes, especially from the school/college going teens and young mothers. While, teens primarily demand for training and sports-inspired casual shoes for their outdoor usage, mothers have showcased preference for toning and running/jogging shoes chaussure de foot magista. It was recorded this year which more than ~ million individuals the united states participated in jogging and running, to remain healthy and lead an active lifestyle.
The athletic footwear in the US comes to the end consumers through several distribution channels, which the sporting goods stores and also the discount stores gained popularity because the preferred medium for the acquisition of athletic footwear. This year, sports stores and discount stores contributed around ~% and ~% from the total athletic footwear market sales respectively.
NIKE may be the largest athletic footwear marketer in america with around ~% contribution from the total revenue of the US athletic footwear market. This year, the majority of the athletic footwear market revenue was contributed by the top 5 players such as NIKE, Foot Locker, Skechers, Adidas Group and Puma while around ~% of the athletic footwear market revenue was contributed by marketers for example Asics and many other domestic and niche footwear marketers.
The way forward for the athletic footwear market is likely to be favorable because the preference for any healthy way of life gains continuous momentum among the population of america. The ladies segment will continue to dominate the future athletic footwear purchases in the US with an increasing preference towards fitness and sports activities. The private spending on the athletic shoes chaussure de foot magista or boots are projected to develop in an expected 5 year CAGR 4.5% to USD ~ million by 2015.