Terry contributed to the Roughriders as a football coach, teacher, and activities director for over 25 years. He was an assistant coach for the Roughriders from 1971-1979.  During that time his teams were consistently competitive and in the opening game of the 1971 season, he coached in the first-ever game played on Cushman Field. He served as the activities director from 1974-1996 and contributed in countless ways to Roughrider athletics throughout his 23-year term. He was a key piece in the construction of the new concession stand at Cushman Field and was also instrumental in reviving the Red River Booster Club. He also was a major contributor to youth sports in Grand Forks which included helping start the Fastbreak basketball program and men's fast-pitch softball. Overall, Terry was instrumental in establishing the positive culture at Red River that is still present today.