Vocational Digital Media


Digital” is defined as any data represented by a series of digits (1 and 0). “Media” refers to a method of broadcasting or communicating information. So, digital media refers to any kind of information broadcast to us through a screen. This information might be found on websites or in applications, software packages, video games, and more..”  

- G Napier

In a world where nearly everything is becoming digitized and people spend an average of seven hours each day using the internet, digital media is becoming more important than ever. The Cambridge Technical Award in Digital Media gives students a practical introduction to the knowledge, skills and understanding relevant to the industry. Students can further develop their skills and knowledge by focusing on the production of digital, audio or moving image content for media products. 

Key Information

Entry Requirements

Useful Links

Unit 1: Media products and audiences

Unit 2: Pre-production and planning

Unit 3 Create a media product

Unit 16: The creation and use of sound in media

Unit 20: Advertising media


Many students who study the Digital Media course go on to study it further at University or as an Apprenticeship. Students with a Digital Media qualification are often sought after in various careers. Some career pathways include: 

What goes well with Digital Media?