Afterlife, a great music label, has masterfully intertwined the fabrics of sound and light, immersing audiences in a journey where AI visuals redefine our perception of reality. They are pioneers of this other way of experiencing music alongside for example: The Chemical Brothers AI-driven visuals. We take a dive into the why's, and what it means for us humans.
To understand the impact of transformative AI, we can draw inspiration from The Chemical Brothers' iconic use of visuals in their performances. With AI-driven graphics and mesmerizing light displays, The Chemical Brothers elevate their concerts to a realm where the auditory and visual senses intertwine seamlessly. In essence, an alternative take on this is actually that these AI graphic bots, they have the power to make us feel more human. As opposed to the well-known narrative that we lose our 'humanness' to AI.
As the AI transforms the visual landscape, it triggers all kind of thoughts in you. Amazement but also fear, but most importantly introspection about our place in the vastness of the world. As you enter this world that the music and the AI graphics bring you, you come to realisation that actually humans are all but a small part of a greater cosmic dance.
The AI robot visuals, despite not being literal bots, can serve as personas or representations that convey certain qualities and messages. Here's a reflection on what we may learn from these personas:
- The personas created through AI visuals emphasize the importance of creating immersive experiences. By intertwining sound, visuals, and technology, these personas invite audiences to step into a different realm, challenging conventional boundaries and offering a multisensory journey. This teaches us about the transformative power of technology to elevate and enrich our experiences.
- The personas created by AI visuals prompt us to question and explore our own identity in the context of a technologically infused world. They act as mirrors reflecting the malleability of identity and the dynamic nature of our relationship with machines. What we see and experience challenges us to reconsider preconceived notions about self and other.
- The personas of AI visuals contribute to the creation of a collective experience during events. This collective immersion teaches us about the power of shared moments, where technology acts as a facilitator for communal connection. Instead of the common idea that it will break us apart. In a lot of ways, it underscores the potential of technology not only to isolate but also to bring people together in shared, meaningful experiences.
Afterlife music label (artist: Anyma)
The Chemical Brothers electronic music duo