Lesson 2: Bias Recognition (Identify)

     Lesson 2: Bias Recognition (Identify)      

A. Warm-Up (5 min) 

• Activity: “The $100 Test” 

• Pose: “You lose 100 cash. Would you spend another 100 to try finding it?” 

• Reveal: This tests the sunk cost fallacy. 

B. Case Study: The Stubborn Project 

• Scenario: A tech team invested $500K in a feature users rarely adopt. The lead insists: “We’ve put in too much to quit.” 

• Task: “What biases are at play? How would you redirect the team?” 

C. Extract: Skill & AIM Action 

• Skill: Bias recognition = Spotting sunk cost fallacy/status quo bias. 

• AIM Action: 

• Assess: Compare adoption rates vs. costs. 

• Identify: Name biases (use a bias checklist). 

• Make: Decide to sunset the feature, reallocating resources. 

• Tools: Pre-mortems, red-team reviews. 

D. Reinforcement Activity 

• Bias Auction: Teams “bid” on hidden biases in a decision memo (e.g., “We chose Vendor A because they’re industry leaders” → anchoring bias).