Book Review

Basic Details:

Book Title: The Journey to WOW

Subtitle: The Path to Outstanding Customer Experience and Loyalty

Author: Shaun Belding

Genre: Management Skills

Part of a series?

Order in series:

Best read after earlier books in series?

Available: https://www.goodreads.com/book/show/41136037-the-journey-to-wow

Overall score:

I scored this book 5/5

⭐️ ⭐️ ⭐️ ⭐️⭐️

Short Summary of the book:

I expected this to be a boring textbook but was pleasantly surprised. This is an amazingly well-written book using fiction-writing techniques to keep the book entertaining while bringing its point and lessons across well. I thoroughly enjoyed reading this book and highly recommend.

What I liked about the book:

This was not just a textbook. Instead, we follow a manager to learn lessons from an eccentric older lady.

What I didn’t like about the book:

I loved the entire book.

My favourite bits in the book:

The way the author used fiction and humour to teach us how to improve our management.

My least favourite bits in the book:

I enjoyed the entire book.

Any further books in the series? Any more planned by this author?

This is the first book I’ve read by this author.

What books could this be compared to and why?

This book is unique in its approach. Highly recommend.

Recommendation:

In summary, I would recommend this book for the following readers:

Children No

Young Adult Probably

Adult Yes

If you want to better your management techniques but want to read an entertaining story filled with humour, this book may be the book for you.

I’m certainly looking forward to reading more by this author.

Book Description by Author:

“Complacency is the enemy. Be as vigilant with your customers as you would your dearest friend.”

The Journey to WOW is an entertaining, humorous and deeply insightful guide to creating fierce customer loyalty, and transforming an organization's culture into one obsessed with customer experience. Using a unique business parable, WOW delivers penetrating “ah-ha” moments in a lighthearted, sometimes laugh-out-loud writing style. It will resonate with anyone who deals with customers in any type of organization—from the newbie part-time employee, to the corporate CEO.

About the Author: