Market Overview
According to Fortune Business Insight The global graphic processing unit (GPU) market share was valued at USD 78.60 billion in 2025. The market is projected to grow from USD 100.55 billion in 2026 to USD 642.74 billion by 2034, exhibiting a CAGR of 26.10% during the forecast period.
Fortune Business Insights™ has deep-dived into these insights in its latest research report.
The analysis shows that the market is expanding beyond traditional gaming into complex mathematical computations, machine learning, and data analytics. The integration of GPUs into Artificial Intelligence (AI) to accelerate computational processes is a primary growth factor. Additionally, the rise of cloud gaming and the increasing demand for mobile devices are fueling adoption among consumers and enterprises alike.
Major Players Profiled in the Market Report:
• Nvidia Corporation (U.S.)
• Advanced Micro Devices (U.S.)
• Samsung Electronics (South Korea)
• Intel Corporation (U.S.)
• Microsoft Corporation (U.S.)
• Alphabet (U.S.)
• Gigabyte Technology Co., Ltd (Taiwan)
• IBM Corporation (U.S.)
• Alibaba Group Holding Limited (China)
• Imagination Technologies Group (U.K.)
• Sapphire Technology (China)
• CoreWeave (U.S.)
• Apple LLC (U.S.)
• Asus (Taiwan)
• MSI (Taiwan)
Segments
Hardware Held Major Market Share Owing to Its Parallel Processing Units
By component, the market is segmented into hardware and GPUaaS. Hardware captured the largest market share (93.49% in 2024), as GPUs are widely preferred for their parallel processing capabilities, which are essential for handling complex operations and storing sensitive data locally in industries like healthcare and finance.
Rising Use of Integrated GPUs by Budget-Conscious Consumers Propelled Segment Growth
By type, the market is segmented into dedicated, integrated, and hybrid. The integrated GPUs segment led the market, accounting for 43.96% of the global market share in 2026. This dominance is due to their affordability and integration into CPUs, making them ideal for laptops and basic desktop computers used by budget-conscious consumers.
Machine Learning and Artificial Intelligence to Dominate Application Segment
By application, the market is segmented into machine learning and AI, scientific computing, 3D modeling, and others. The Machine Learning and AI segment dominated with a 35.69% share in 2026, as GPU architectures are critical for performing the matrix operations and tensor calculations required for deep learning and processing large datasets.
Report Coverage
The report offers:
• Major growth drivers, restraining factors, opportunities, and potential challenges for the market.
• Comprehensive insights into regional developments.
• List of major industry players.
• Key strategies adopted by the market players.
• The latest industry developments include product launches, partnerships, mergers, and acquisitions.
Source: https://www.fortunebusinessinsights.com/graphic-processing-unit-gpu-market-109831
Drivers & Restraints
Growing Gaming Sector and Generative AI to Drive Market Growth
The gaming industry is a significant driver, projected to reach USD 321 billion by 2026, fueled by esports and virtual reality. Consequently, the need for high-performance GPUs to deliver exceptional gaming experiences is rising. Furthermore, the explosion of Generative AI is boosting the market, as GPUs are essential for accelerating the training and inference of large language models and image processing algorithms.
However, the rising prices of GPUs and graphics cards serve as a restraint. The average selling price of graphics cards doubled between 2020 and 2023, which may limit accessibility for individuals and small to medium-sized enterprises (SMEs).
Regional Insights
North America Dominated the Market Driven by Industry 4.0
North America dominated the GPU market with a market share of 36.30% in 2025. The region's growth is attributed to Industry 4.0 initiatives focusing on automation and robotics, along with the presence of major players like NVIDIA and Intel. The U.S. captured the largest share within the region, driven by autonomous vehicle development in Silicon Valley.
Asia Pacific is anticipated to exhibit the second-fastest growing CAGR of 32.06%. The region's growth is fueled by advancements in IT and telecommunications, such as the integration of GPU-enhanced solutions in commercial 5G networks in Japan, and large markets in China and India.
Graphic Processing Unit (GPU) Market Future Growth:
The GPU market is poised for explosive growth, driven by the convergence of gaming, AI, and cloud computing. Future growth will be defined by the widespread adoption of GPU as a Service (GPUaaS), which allows organizations to scale resources without heavy hardware investment. Cloud gaming is set to become a major opportunity, enabling high-quality gaming without powerful local hardware. Additionally, the mobile device sector will continue to drive demand as smartphones increasingly rely on GPUs to handle complex visual tasks and conserve battery life. The integration of Generative AI into various sectors, from healthcare to automotive, will ensure sustained demand for high-performance computing power.
Competitive Landscape
Key Market Players Focusing on Collaboration Strategies
The global GPU market is consolidated, with the top 5 players holding approximately 53% of the market share. Companies like NVIDIA, AMD, and Intel are focusing on collaborations, partnerships, and M&A activities to expand their geographical presence and technological capabilities. A key strategy involves partnering with cloud providers (like AWS) to offer advanced GPU platforms for AI infrastructure.
Key Industry Development
• August 2024: Intel introduced its discrete graphics processing unit (dGPU), the Intel Arc Graphics for Automotive, offering a scalable platform for vehicle experiences.
• March 2024: AWS and NVIDIA announced the NVIDIA Blackwell GPU platform, expanding their strategic collaboration to provide advanced AI infrastructure.
• March 2024: GIGABYTE launched Comprehensive AI Platforms at NVIDIA GTC to support NVIDIA GPUs, DPUs, and CPUs.