Market Overview
The global reishi mushroom market size was valued at USD 5.58 billion in 2024. The market is projected to grow from USD 6.04 billion in 2025 to USD 10.99 billion by 2032, exhibiting a CAGR of 8.92% during the forecast period.
Fortune Business Insights™ has deep-dived into these insights in its latest research report, titled “Reishi Mushroom Market, 2025-2032.”
The analysis shows that the expanding dietary supplements sector and the growing functional foods and beverages industry are pivotal factors driving the market’s momentum. Reishi mushroom, a medicinal fungus with a long history in traditional medicine, is rich in bioactive compounds, making it highly sought after in pharmaceuticals, functional foods, and the emerging green cosmetics industry.
Major Players Profiled in the Market Report:
Nammex (Canada)
Hokkaido Reishi Co., Ltd. (Japan)
Bio Botanica (U.S.)
Bristol Botanicals Limited (U.K.)
DXN Holdings Bhd (Malaysia)
Oriveda BV Inc. (Netherlands)
Alphay International, Inc. (U.S.)
KAAPA Biotech (Finland)
Nuvedo (India)
Fungi Perfecti LLC (U.S.)
Segments
Higher Yield and Lower Cost to Propel Conventional Segment Growth
Based on nature, the market is distributed into conventional and organic. The conventional segment holds the largest market share, as conventional farming methods often result in higher yields and are more economical, which attracts a wider consumer base.
Easy Handling Properties to Drive Powdered Form Segment Expansion
By form, the market is segmented into powder and liquid. The powdered form segment is leading the market as it is less bulky, lighter, has a longer shelf-life, and offers greater stability and cost-effectiveness compared to its liquid counterpart.
Therapeutic Benefits to Dominate the Market within the Pharmaceuticals Sector
Based on application, the market is distributed into food and beverages, dietary supplements, personal care & cosmetics, and pharmaceuticals. The pharmaceuticals segment holds the largest market share owing to the mushroom’s numerous therapeutic benefits, including anti-inflammatory, antiviral, antioxidant, and immune-supporting properties.
Report Coverage
The report offers:
Major growth drivers, restraining factors, opportunities, and potential challenges for the market.
Comprehensive insights into regional developments.
List of major industry players.
Key strategies adopted by the market players.
The latest industry developments include product launches, partnerships, mergers, and acquisitions.
Source: https://www.fortunebusinessinsights.com/reishi-mushroom-market-113924
Drivers & Restraints
Increasing Incidences of Chronic Ailments to Propel Market Growth
The rapid growth in chronic health conditions such as cancer, diabetes, and hypertension is a crucial driver for the market. Consumers are increasingly seeking functional ingredients like reishi to incorporate into their daily diets as part of a holistic wellness strategy, boosting market growth. The rising global trend toward superfoods further drives consumption.
However, complex cultivation requirements, which demand specific environmental conditions, and a high risk of contamination from pests and molds can lead to poor crop growth and hinder the market's potential.
Regional Insights
Historical Use in Traditional Medicine Propels Market Growth in Asia Pacific
Asia Pacific holds the dominant reishi mushroom market share, with 53.23% in 2024, and is projected to experience strong growth. The region's dominance is attributed to reishi's long history of use in traditional Chinese medicine and its widespread adoption in nutraceuticals, functional foods, and the expanding functional cosmetics sector in countries like China and Japan.
North America is the second-largest region in the market. The growth is attributed to the rising consumer demand for premium-quality mushroom extracts, a growing trend of functional snacking, and high rates of product innovation.
Reishi Mushroom Market Future Growth:
The reishi mushroom market is experiencing robust growth, fueled by the rising consumer trend toward superfoods and holistic wellness. Today’s consumers are increasingly drawn to products that are natural, organic, and non-GMO, aligning perfectly with reishi's properties. The market's future is also being shaped by technological advancements, such as liquid culture and advanced extraction methods, which improve yield, purity, and scalability. Additionally, there is a growing interest in new product applications, including reishi-infused beverages, protein bars, and skincare products. While Asia Pacific continues to dominate, North America and Europe are seeing a surge in demand, driven by the plant-based lifestyle movement and an increasing awareness of the mushroom's therapeutic benefits.
Competitive Landscape
Focus on Product Innovation and Portfolio Expansion to Propel Market Growth
The market features prominent players like Nammex, Hokkaido Reishi Co., Ltd., and Bio Botanica. These leading companies are accelerating growth through strategic initiatives such as launching novel products, expanding their product portfolios, and forming partnerships to enhance their market presence. Their proactive approach to innovation and catering to specific health concerns continues to fuel the market’s momentum.
Key Industry Development
September 2024 – Renude, a U.S.-based beverages company, introduced a new hot chocolate, “Reishi Cacao,” which is free from seed oils, binders, and emulsifiers. This item can be purchased online and is available in three pack sizes across the U.S.