Market Overview
The global shiitake mushroom market size was valued at USD 7.34 billion in 2024. The market is projected to grow from USD 8.01 billion in 2025 to USD 15.42 billion by 2032, exhibiting a CAGR of 9.82% during the forecast period.
The analysis shows that key players are investing in innovative mushroom-based products as consumer demand for plant-based and functional foods grows. This trend indicates strong demand for shiitake mushrooms worldwide, driven by their culinary versatility and significant health benefits.
Major Players Profiled in the Market Report:
Nammex (Canada)
M2 Ingredients (U.S.)
Mushroom King Farm (U.S.)
Bonduelle Group (France)
Monterey Mushrooms (U.S.)
Lianfeng (Suizhou) Food Co., Ltd. (China)
Shii-Take Rioja (Spain)
MIGU Adaptogen Bio-tech Co., Ltd (China)
Pawse (U.S.)
Archie McPhee (U.S.)
Segments
Economical Viability to Propel Conventional Segment Growth
Based on nature, the market is segmented into conventional and organic. The conventional segment holds the largest market share, owing to its cost-effectiveness and wider accessibility compared to organic options. Conventional farming methods often result in higher yields and a longer shelf life.
Longer Shelf Life to Drive Powdered Form Segment Expansion
By form, the market is categorized into powder and liquid. The powder segment is leading the market as there is high demand for powdered shiitake due to its longer shelf life, lower shipping costs, and greater stability of bioactive compounds compared to liquid forms.
Health Advantages to Dominate Application in Pharmaceutical Sector
Based on application, the market is segmented into food and beverages, dietary supplements, personal care & cosmetics, and pharmaceuticals. The pharmaceuticals segment holds the largest market share owing to the mushroom's significant health benefits, including antibacterial, immunomodulatory, antiviral, and antitumor properties.
Geographically, the market is studied across North America, Europe, Asia Pacific, South America, and the Middle East & Africa.
Report Coverage
The report offers:
Major growth drivers, restraining factors, opportunities, and potential challenges for the market.
Comprehensive insights into regional developments.
List of major industry players.
Key strategies adopted by the market players.
The latest industry developments include product launches, partnerships, mergers, and acquisitions.
Source: https://www.fortunebusinessinsights.com/shiitake-mushroom-market-113899
Drivers & Restraints
Rising Demand for Plant-Based Diet Bolsters Market Growth
The increasing popularity of plant-based diets is a key driver for the market. Consumers are gravitating toward diets rich in vegetables and fruits to minimize health risks such as obesity and type 2 diabetes. The rising ethical and environmental concerns associated with animal agriculture further boost the reliance on plant-centric foods like shiitake mushrooms, fueling market growth.
However, infrastructure limitations in some regions and limited consumer awareness about the specific benefits of shiitake mushrooms may hamper market growth. Inadequate transport networks can increase costs, while misconceptions about flavor and safety can inhibit wider consumer acceptance.
Regional Insights
Long History of Consumption Propels Market Growth in Asia Pacific
Asia Pacific holds the dominant shiitake mushroom market share, with a 54.5% share in 2024. The region’s growth is attributed to its long history of consuming shiitake as both a food and medicine, particularly in China, Japan, and South Korea. The mushroom is a staple in traditional cuisine, and strong demand for functional foods supports its use in supplements and nutraceuticals.
North America is the second-largest market. Growth is fueled by the popularity of gourmet and ethnic cooking trends, a rise in home cooking, and strong demand for shiitake extracts in natural supplements and clean-label skincare products.
Shiitake Mushroom Market Future Growth
The market is witnessing a considerable trend toward organic mushroom production, driven by a combination of consumer health-consciousness and culinary factors. Consumers are increasingly seeking chemical-free and nutritious foods, a demand that organic shiitake fulfills. Furthermore, the rising trend of ethical eating makes organic mushrooms a suitable choice for vegetarians and vegans. The mushroom's unique flavor and texture also make it popular in functional foods and fusion cuisine, while a broader focus on wellness and sustainability continues to drive market growth.
Competitive Landscape
Growing Adoption of Product Innovation to Propel Market Growth
The market features prominent players like Nammex, Bonduelle Group, and others. These leading companies are focusing on launching novel products to strengthen their market footprint and brand image. As consumers increasingly seek organic and unprocessed foods with health benefits, these key players are expanding their product portfolios with innovative shiitake-based offerings to meet global demand.
Key Industry Development
July 2024 – MIGU Adaptogen Bio-tech Co., Ltd., a Chinese firm, revealed its latest range of shiitake mushroom extracts, certified by Kosher, ISO, and HACCP standards. This extract can be incorporated into beverages and foods for consumption.