The principles of design are guidelines for arranging the elements of design to create visual effects.
There are 7 Principles of Design:
Balance
Emphasis
Harmony
Movement
Proportion
Repetition
Pattern
Rhythm
Unity
Variety
Contrast
When we follow a principle of design, it means we must compose an image by using the elements of design in certain ways so that we ultimately achieve that visual effect.
We like to call a work of art a composition (or design) because it is composed (or made up) of elements that follow principles of design.
We can also analyse (or determine) how a viewer will perceive our image based on the principles of design.
For example, if we create an artwork that uses the principle of balance, the viewer will likely sense a feeling of stability and order in the design we created; however, if the composition is unbalanced, the viewer might perceive feelings of uneasiness or tension instead
A principle of design. A feeling of balance results when the elements of design are arranged symmetrically or asymmetrically to create the impression of equality in weight or importance or harmony of design and proportion.
Symmetry is the equality in size, shape, and/or position between parts or elements or objects.
Three kinds of symmetry (or balance) are: symmetrical, asymmetrical, and radial.
Symmetry is the way in which one part of something duplicates another part. There are different types of symmetry, but when talking about symmetric balance, what is usually meant is bilateral symmetry, where one side or half of something is the mirror image of the other half.
Symmetric balance is also called formal balance, as it tends to lead to stable, orderly designs that are less dynamic than asymmetric works.
Near symmetry, where two halves are not exactly the same but still balance, is a variety of symmetry commonly used in art and seen in nature.
In art, small differences between the two halves of something can be used to create more visual interest and liveliness and to lessen rigidity. Larger differences will create asymmetry, which may or may not balance.
This is a type of balance created by unlike things. One large shape might be balanced by several smaller ones or one smaller one farther from center; one large common shape might be balanced by a small irregular one; a dominant element of dull color can be balanced by a patch of something bright; a small area with lots of texture or detail might balance a larger smoother or less varied area; etc.
3. Radial symmetry (or balance):
is a type of symmetry (or balance) in which the parts of an object or image are regularly arranged and radiate from a central point.
in appears in both natural and human-made objects
Sketchbook Assignment
In your sketchbook, Fit ALL on one page. Label & color them with colored pencils or markers.
Instructions:
Open the next clean page in your sketchbook.
Title the Page “Types of Balance” at the top.
Draw 3 Large Boxes (Squares work best for Radial & Symmetrical Balance).
Use Shape templates to create designs that illustrate each type of balance
LABEL each design with the correct type of balance.
Color your design using sharpies, markers or colored pencils.
A principle of design. Special attention or importance given to one part or element in an artwork (eg., a shape of darker value in a light composition). Emphasis can be achieved through placement, contrast, colour, size, and repetition, among other means.
Emphasis is created by visually reinforcing something we want the viewer to pay attention to
Focal points are areas of interest the viewer's eyes skip to. The strongest focal point with the greatest visual weight is the dominant element of the work. Elements of secondary importance could be termed sub-dominant, and elements with the least visual weight subordinate
Isolation, leading lines and convergence, contrast, anomaly, size, placement, framing, focus and depth of field, and absence of focal points are some of the strategies used to help create these degrees of importance.
Isolation
Separating the subject from other distracting elements and placing it against a plain background, the viewer is left with nothing else to focus on.
Photographers pay special attention to what is in the background of the picture and work to eliminate unwanted clutter by changing the viewpoint the photo is taken from, or by masking or moving/removing things from view
Leading Lines and Convergence
A line, arrow, or similar triangular or elongated element can indicate a direction and point towards something, leading the eye in that direction. When multiple elements converge toward a point (such as lines going back into perspective), they can create an even greater pull of attention in that direction.
Contrast
The more something contrasts with its surroundings, the easier it is to see and the more energy it will seem to have (eg., strong contrast in value and colour can make elements "pop")
Anomaly
A single square in a repeating pattern of circles will stand out because it's different and doesn't blend in, it breaks the pattern: this can call attention and add interest.
In something perfectly flat, smooth, white, etc. our eye will always be drawn to the one little flaw - the pencil scratch, the rough spot, the wrinkle.
Anomaly can also be created by juxtaposing things that are not normally seen together, or depicting scenes that invert or alter the everyday.
Size - The larger it is, the more visual weight it will have and the more clearly it will be visible. Do not be afraid to fill the frame with your subject, even if it means not all of the subject will fit in the frame. Concentrate on and enlarge what is important, so the viewer can connect with it.
Placement - An element placed front and center will confront the viewer. All else being equal, a third of the way in from any border can be a visually pleasing place to locate something of importance.
Framing - Just as a picture frame sets off a painting from the wall and calls attention to the artwork, similar elements within an artwork can help direct attention. Posing or painting a figure framed by a doorway, window, objects associated with them (a cook framed by hanging pots and pans, etc.) or other environmental element can help set off the subject and tell something about it. In three-dimensional work, framing (tubes, tunnels, portals, openings, gaps, cracks, etc.) can not only reveal or limit views, they can also let in and channel light, wind and rain, creating other interest.
Focus and Depth of Field - When we look at something, we focus on it so we can see sharp detail. In art, areas depicted in sharp focus will be dominant. Depth of field is the range from near to far in which objects appear to be in focus. When you look out at a landscape, for example, everything from pretty close to far far away appears in focus (if your vision or glasses are good) and the depth of field is said to be large (deep focus). In this case, other factors than focus will direct attention within the work. If you are looking at someone's face close to yours, you may only be able to focus on their eyes, while everything else is blurry - this is called shallow depth of field, or shallow focus. Using a shallow depth of field gives the artist the ability to direct attention by choosing just what she wants to be in focus, be it near-distance, middle or far. Blurring the background can be a good way to reduce distracting elements and help isolate the subject.
Absence of Focal Points - If a work has no real focal points, then the work as a whole becomes the focal point.
A principle of design. The combination of elements so as to highlight their similarities and produce a unified composition.
A principle of design. The way in which the elements of design are organized so that the viewer's eye is led through a work of art in a systematic way, often to the focal area. Movement can be directed, for example, along lines and edges and by means of shape and colour within the work. See also line.
Direction Lines - moves the eye to suggest physical movement
Shapes - dominant shapes move the "eye" from one object to another
Edges - fuzzy or blurry edges are interpreted as being in motion
A principle of design. The relationship between objects with respect to size, number, and so on, including the relation between parts of a whole.
A principle of design. The repeated use of similar elements and visual effects in a composition.
Repetition may produce the dominance of one visual idea, a feeling of harmonious relationship or unity, a pattern, or a rhythmic movement of the viewer's eye (eg., a repeated pattern of similar colours, brushstrokes, and textures can lead the eye through an artwork.
1. Limited:
only 1 or 2 elements are repeated
The repetition might be limited to only an instance or two but not enough to create a pattern or rhythm, but enough to cause a visual echo and reinforce or accent certain aspects of the work.
2. Motif:
A distinctive unit in an artwork, such as a specific shape that can be copied or arranged
Motifs are bounded areas or volumes that contain designs or combinations of art elements: stamps, tiles, building blocks, modules, etc.
Java Peacock Feather Motif - TheCurioCraftsRoom
A principle of design. A regular arrangement of sequence of alternated or repeated elements (shapes, lines, colours) or motifs.
A combination of elements or shapes (motifs) repeated in a recurring and regular arrangement.
In pattern, elements are repeated in the same way throughout the whole composition
Pattern is often used symbolically to represent things: people, beliefs, the natural world, history, tradition - colours and shapes have specific meanings, and are passed down from generation to generation
pattern is also used as decoration
A principle of design. The use of recurring elements to direct the movement of the viewer's eye through the art work and give a sense of unity to the composition.
There are five kinds of rhythm: random, regular, alternating, progressive, and flowing.
Rhythm is like pattern, in that the same elements (i.e. shape, line) are repeated; however, with rhythm there are slight variations in the pattern.
Rhythm is the effect of regularly spacing visual elements (i.e. lines, shapes, colours) just like the beat in a piece of music. It does not have to be continuous, so long as it repeats, so 1–2–3, 1–2, 1–2–3, 1–2 is a rhythmic pattern just as much as 1–2–1–2–1–2–1–2.
1. Random:
repetition of motif ( units of pattern) is in no obvious order
Groupings of similar motifs or elements that repeat with no regularity create a random rhythm. Pebble beaches, the fall of snow, fields of clover, herds of cattle, and traffic jams all demonstrate random rhythms. What may seem random at one scale, however, may exhibit purpose and order at another scale.
2. Alternating:
placement of motif changes in a predictable way
Two or more different motifs may be alternated, such as the black and red squares in a checkerboard; a single motif might be flipped, mirrored or rotated every so many iterations; or the placement or spacing between motifs can be alternated. This is essentially a regular rhythm that has more complex motifs, or meta-motifs. The added variety can help lessen the monotony of a regular rhythm.
3. Progressive:
motif has gradual change each time it is repeated
In progressive rhythm, each time a motif repeats it changes a little, transforming and translating in a steady sequence - the motif progresses from one thing to another.
4. Regular Rhythm
Like a heart or song with a steady beat, regular rhythm is created by a series of elements, often identical or similar, that are placed at regular or similar intervals, such as in grids. Simple regular rhythms, if overused, can be monotonous.
5. Flowing Rhythm
Flowing rhythm is created by undulating elements and intervals, bending and curving motifs and spaces. Natural flowing rhythm can be seen in streams and waterways, beaches and waves, sand dunes and glaciers, rolling hills and wind-blown grasses.
A principle of design. The arrangement of elements to give the viewer the feeling that all the parts of the piece form a coherent whole.
A principle of design. The quality of being diverse or incorporating a number of different or contrasting elements. Variety may be achieved by opposing, changing, elaborating or contrasting the elements of design.
A principle of design. The juxtaposition of different elements of design (eg., complementary colours such as red and green, textures such as rough and smooth, values such as dark and light) in order to highlight their differences and/or create balance, visual interest, or a focal point.