FLORAL FAUNA
Embedded Files
IMAGE MAKING
IMAGE MAKING
STUDIO 3 PROJECT
STUDIO 3 PROJECT
OBJECTIVE
OBJECTIVE
To improve on our image making techniques and aesthetics.
To improve on our image making techniques and aesthetics.
DRIVING QUESTION
DRIVING QUESTION
How can you harness aesthetics and communicate what inspires you to a contemporary audience?
How can you harness aesthetics and communicate what inspires you to a contemporary audience?
DELIVERABLES
DELIVERABLES
3 x A3 Poster Designs
Motion Graphic Video
Audio Track
Logo Design
Mock-ups
3 x A3 Poster Designs
Motion Graphic Video
Audio Track
Logo Design
Mock-ups
INSPIRATION
INSPIRATION
Driven to design natural subjects and explore new brushes in Photoshop, my approach was to construct animals out of plants and flowers. Inspired by the surrealist animal paintings by Jon Ching, and some oil paint style floral designs by Lezio Lopes on Behance, I used bristle and oil brushes in Photoshop to replicate a canvas-style effect. Considering the audience of Yagan, I decided on West Australian natives, with the aim to evoke feelings of Australian pride.
Driven to design natural subjects and explore new brushes in Photoshop, my approach was to construct animals out of plants and flowers. Inspired by the surrealist animal paintings by Jon Ching, and some oil paint style floral designs by Lezio Lopes on Behance, I used bristle and oil brushes in Photoshop to replicate a canvas-style effect. Considering the audience of Yagan, I decided on West Australian natives, with the aim to evoke feelings of Australian pride.
PROCESS
PROCESS
CHALLENGES
CHALLENGES
This project was the first time I had used a blending brush in Photoshop. It took a lot of trial... and a lot of errors. I had to learn to be work lighter with my Wacom tablet stylus, in order to blend colours gently, I had to find time efficient solutions to catch up after permanently deleting all my work, and I had to learn to distribute my time and effort evenly over the 6 animals in stages.
This project was the first time I had used a blending brush in Photoshop. It took a lot of trial... and a lot of errors. I had to learn to be work lighter with my Wacom tablet stylus, in order to blend colours gently, I had to find time efficient solutions to catch up after permanently deleting all my work, and I had to learn to distribute my time and effort evenly over the 6 animals in stages.
YAGAN TOWER VIDEO
YAGAN TOWER VIDEO
Yagan Single Loop.mp4MOTION GRAPHICS
MOTION GRAPHICS
The above video is a 20 second loop sample of the 4 minute render submitted for screening. To cut down on the, sometimes over 12 hour, export time in Adobe After Effects, this 20 seconds of motion was looped with the particle effect (dust), in the background, spanning the entire 4 minutes.
The above video is a 20 second loop sample of the 4 minute render submitted for screening. To cut down on the, sometimes over 12 hour, export time in Adobe After Effects, this 20 seconds of motion was looped with the particle effect (dust), in the background, spanning the entire 4 minutes.
A3 POSTERS
A3 POSTERS
DESIGN
DESIGN
I opted for darker backgrounds for my print posters. With the tower's screen, we had limitations in colour and a dark green like I used here would appear as black. For the posters however I thought it made the colours of the animals pop more.
I opted for darker backgrounds for my print posters. With the tower's screen, we had limitations in colour and a dark green like I used here would appear as black. For the posters however I thought it made the colours of the animals pop more.
MOCKUPS
MOCKUPS
CANVAS PRINT
CANVAS PRINT
The idea came to me as soon as I started using blending brushes that had a similar texture. It was a risk to pay for a print without a test print, and I added extra canvas texture to the background as the material was too smooth, when I asked to see it beforehand.
The idea came to me as soon as I started using blending brushes that had a similar texture. It was a risk to pay for a print without a test print, and I added extra canvas texture to the background as the material was too smooth, when I asked to see it beforehand.
PREVIOUS WORK
PREVIOUS WORK
NUDIE JUICE BRAND CAMPAIGN
NUDIE JUICE BRAND CAMPAIGN
A seasonal advertising campaign to promote juice drinking.
A seasonal advertising campaign to promote juice drinking.
TOY TOWERS BACKGROUNDS
TOY TOWERS BACKGROUNDS
Background level designs for a tower defense style game.
Background level designs for a tower defense style game.
SOCIAL MEDIA CAMPAIGN
SOCIAL MEDIA CAMPAIGN
Creation and management of an Instagram account for a fictional business run by a Disney character. In my case, Winnie the Pooh's ice cream shop.
Creation and management of an Instagram account for a fictional business run by a Disney character. In my case, Winnie the Pooh's ice cream shop.
PORTFOLIO AVAILABLE ON INSTAGRAM
PORTFOLIO AVAILABLE ON INSTAGRAM
@graphicdesignbycam
@graphicdesignbycam
Report abuse