Binghamton Research Days Student Presentations
Do People Forget Your Name? Your Face Might be the Problem: The Effect of Cue Memorability on Recall of Associations
Do People Forget Your Name? Your Face Might be the Problem: The Effect of Cue Memorability on Recall of Associations
Authors: Debra Perlmutter, Tara Holihan, Anna Nicotra, Andrew M. Cook
Authors: Debra Perlmutter, Tara Holihan, Anna Nicotra, Andrew M. Cook
Field of Study: Science, Technology, Engineering, and Math
Field of Study: Science, Technology, Engineering, and Math
Mentor: Deanne Westerman, Psychology
Mentor: Deanne Westerman, Psychology
Abstract
Abstract
Memorability refers to an intrinsic stimulus property that predicts whether a stimulus will be remembered or forgotten across individuals (e.g., Bainbridge, Isola, & Olivia, 2013). This study investigated whether information paired with highly memorable images during encoding would show similarly high rates of memory. Three experiments were conducted in which participants saw face images (faces) and heard first names as paired-associates during an encoding phase. Recognition memory was better for high memorability images than low memorability images, replicating past results. Additionally, names paired with high memorability faces were more likely to be remembered on cued recall and free recall tests. The results suggest that highly memorable faces confer a memory advantage to names with which they are associated.
Memorability refers to an intrinsic stimulus property that predicts whether a stimulus will be remembered or forgotten across individuals (e.g., Bainbridge, Isola, & Olivia, 2013). This study investigated whether information paired with highly memorable images during encoding would show similarly high rates of memory. Three experiments were conducted in which participants saw face images (faces) and heard first names as paired-associates during an encoding phase. Recognition memory was better for high memorability images than low memorability images, replicating past results. Additionally, names paired with high memorability faces were more likely to be remembered on cued recall and free recall tests. The results suggest that highly memorable faces confer a memory advantage to names with which they are associated.