Promotional Video Assignment

Promotional Videos

Making a great promotional video can bring your message, your product, and your company to life.

Purpose: 

The purpose of these videos is to air as commercial spots or public service announcements on BlueEagle News. The videos are intended to illustrate to the community at large the value, contributions, and importance of the subject of the promotional video.

Requirements:

• The length of the commercial must be 30 seconds

• The video must be dynamic, creative, and original.

• The promo must represent the four steps in advertising.

• Style, theme, and originality are all up to you.

• Video can include original and non-original music.

• Must follow proper filming techniques, editing techniques, and be accurate!

• Edit story - Include Title Page and Closing Credits

Steps to complete:

• Choose a product or a service to promote.

• Fill out the Audience Assessment Sheet.

• Complete a Storyboard.

• Take your shots.

• Plan your voice over

• Tape the voice over

• Edit

Behind the scenes at a McDonald's photo shoot

How to Make an Effective Promotional Video

30 Second Seduction