Trend Report
1st Week of September
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1. idea of the week
1. idea of the week
<hidden charms of Korea>
<hidden charms of Korea>
- Food delivery is serious business here
Make sure to order delivery at least once while you’re in Korea to experience what all the fuss is about — most restaurants are open late night for delivery, so if you’re looking for a snack after a night out you can call in your order so you don’t even have to leave your apartment.
Once you have used a delivery service once, the restaurant will usually have your details on record (unless they are a very small restaurant) so you don’t have to give them your address every time. Some places even know your delivery history so if you constantly order the same food they will just ask you if you want that.
- Dawn delivery
In recent years, South Korea’s door-to-door delivery service has evolved to allow customers to expect their parcels the very next day, or within 2 to 3 days at maximum. While much of this dynamic still stands, e-commerce companies and retail giants have rolled out a “dawn delivery” service, striving to cut down delivery times even further.
Dawn delivery allows orders to be placed as late as midnight with deliveries guaranteed to arrive by 7 a.m. the next day. Daily necessities and perishable fresh food products are popular items for dawn delivery.
- Late night movies
An evening at the movies has long been a part of entertainment in Korea. Today, cinemas can be found in major urban areas throughout the country . These are either multiplex chains with several screens or independently-run theaters. Some of the larger operators are CGV, Megabox, and Lotte Cinema. These theaters are open till 3 in the morning, so you can enjoy movies at almost any time of the day. Furthermore, the price is cheaper in the morning!
<k-pop>
<k-pop>
- September K-pop Schedule
BTS has just made Spotify history with their latest single! On August 21, BTS made their highly-anticipated return with their new single “Dynamite,” which immediately soared to the top of iTunes charts all over the world—and began smashing record after record on YouTube with its music video. The song has now set a new record on Spotify as well: “Dynamite” debuted at No. 1 on Spotify’s daily Global Top 50 chart for August 21 after racking up an impressive 7,778,950 streams on its first day—breaking the previous record set by Taylor’s Swift’s “Cardigan” (7.742 million streams) to become the biggest Spotify debut of 2020. Additionally, not only does this latest achievement mark BTS’s first No. 1 on Spotify’s Global Top 50, but it also makes “Dynamite” the first song by any Korean artist ever to top the chart.
BLACKPINK has set another record with their latest music video! On August 23 at approximately 1:25 a.m. KST, BLACKPINK’s music video for “How You Like That” surpassed 450 million views in record time. The song was originally released on June 26 at 6 p.m. KST, meaning that it took the video just over 57 days and 7 hours to reach the milestone.
With this latest achievement, BLACKPINK has now broken their own record for the fastest K-pop group music video to reach 450 million views, previously held by “Kill This Love” (which took approximately 85 days and 17 hours to hit the 450 million mark). “How You Like That” is also BLACKPINK’s seventh music video to surpass 450 million views, following “DDU-DU DDU-DU,” “As If It’s Your Last,” “BOOMBAYAH,” “Kill This Love,” “Playing With Fire,” and “Whistle.”
Hanbok has been part of Korean tradition since the Joseon era and is completely unique to Korean culture and fashion. The beautiful, bright colors and pretty patterns of the hanbok have inspired tons of different artists over the years, including BLACKPINK! They wore their own fashionable takes on the hanbok in their “How You Like That” music video, making jaws drop with their incredible visuals. Build your own hanbok with this quiz, and we’ll tell you which member of BLACKPINK you’re most similar to!
- K-food
Paik Jong Won recently introduced a recipe for a common Korean side dish. It is sweet potato stem stir-fried with perilla oil. It contains so much fiber, it’s easy to make and above all, it’s super delicious! Paik introduced this recipe on the show “맛남의 광장(Delicious Rendevouz).” The ingredients are boiled sweet potato stem, perilla oil, perilla seed powder, crushed garlic, large green onion, salt and water. The recipe will be introduced in the next page.
It feels uncomfortable to put the mask you were wearing on the table, or to hold it with your hand. The mask strap is a product that solves this problem. Mask straps used to be only for children but as masks are becoming an essential part of our everyday life, it has now become a must-have for people of all ages. The number of search for the word “mask strap” or “mask necklace” has skyrocketed since mid-August, after the third wave of COVID-19 began in Korea. Interest in related items are growing and it’s easy to see people with their mask straps on the street. Why don’t you try making your own?
Sejung from Gugudan has recently revealed her new hairstyle on Instagram. She has been preparing for her solo comeback, and tried out a new hairstyle that goes well with the hot summer weather. Her hairstyle is called “Hershey cut” in Korea, which has been in trend since last year. Furthermore, the length of the hair which comes just below her shoulder adds a cooler vibe to the overall style. With the new hairstyle, she now has a more chic image.
#1 Wavy Long Hair
Those with thin hair can try this style. The
volume will make your hair look thicker!
#2 Straight Long Hair
The most popular and preferred hairstyle that is also easy to do!
#3 Half-Up Style
Half-up style creates a calm look. It’s better with some curls than just straight hair!
#4 Loose Ponytail
Loose ponytails are the best when it’s difficult to say your hair is long or short!
#5 Bob Cut
Short hair covers your jaw line, and also takes less effort to wash!
3. Weekely Trending SEarches
3. Weekely Trending SEarches
- Worldwide
#1 julius lothar meyer: Julius Lothar Meyer, who was highlighted by Google through a Google Doodle on August 20, was a scientist who created a modern periodic table.
#2 bayern lyon: Bayern Munich's relentless march through this season's Champions League continued as they brushed aside Lyon by 3-0.
#3 koeman: FC Barcelona have decided on their approach for the currently-open transfer window, with three potential signings in key positions to be made for new head coach Ronald Koeman.
#4 flamengo x gremio: Flamengo vs. Grêmio ended as a tie of 1-1
#5 corinthians x coritiba: Corinthians beat Coritiba by 3-1
#6 nba playoffs
#7 lyon - bayern
#8 inter
#9 kahoot: Kahoot! is a game-based learning platform that makes it easy to create, share and play learning games or trivia quizzes in minutes.
#10 google classroom
*Thank you for reading this week's trend report. Please let us know if you have any questions or opinions on our trend report! :) *
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