Embedded Files
Unit 2: Competitions
Writing Advertising for members
I. Writing type
I. Writing type
I. WRITING TYPE: Writing an advert or notice
What is an advert?
Advertising is a term used to describe a type of marketing communication in which companies or brands utilize openly sponsored messages or strategies to advertise their goods or services.
What is a good advert and a bad advert?
A good advert is: complete information to be communicated, brief and concise, correct content, attract readers, …
A bad advert is : lots of text, no images, no emphasis, misinformation, unattractive, useless,...
II. Writing skills
II. Writing skills
sp = spelling mistake
MW = missing word
P = punctuation mistake
Prep= preposition mistake
Gr = grammar mistake
WO = word order mistake
C = capital letter mistake
WW = wrong word
III. Tips
III. Tips
IV. Practice
IV. Practice
Task 1: You are going to plan a new club. Discuss the questions.
Task 1: You are going to plan a new club. Discuss the questions.
Task 2: Writing skill checking your writing
Task 2: Writing skill checking your writing
It is important to check your writing for mistakes before people read it. Read these sentences from adverts and find one mistake in each sentence. Circle the mistake and write the correct symbol from the correction code.
Self practice
Self practice
Task 3: Plan and write an advert for your club
Task 3: Plan and write an advert for your club
Page updated
Google Sites
Report abuse