media arts writing for video

Career and Technical Education Department

BROADCASTING YEAR 1 (BRO1)

BRO3301 – Media Arts Writing for Video (340115) 

· Semester - 1.5 credits – Grade 11

· Selection Criteria: none

· Fee

Copy for news stories, technical journals, advertisements and social media has similarities and differences. This course focuses on creating and adapting content for multiple purposes with print, radio, TV and the Web. Students conduct and synthesize research and interviews to write persuasive and unbiased copy. They evaluate and edit text for purpose, style, space limitations and accuracy. They accentuate messaging with design elements. Strategies to determine audience impact are engaged.