To me, graphic design means expressing a deeper idea or message through a visual graphic by using the power of design. Designs are simplistic images that are easily recognizable but carry a brand and can symbolize an idea far greater than any page could contain.

As a graphic designer I attempted to embody the client’s character, idea, or expression into my visual representations so that I could accurately create a design that effectively informs an audience. I created symbolic images that could be recognized for the purpose of imprinting an impression to a consumer. One of my greatest strengths as a designer has been my ability to understand the client or the idea that I was designing for by studying and reflecting on what defined them before setting out to create a unique identity related to that idea.

Between working with digital and physical workspaces, I tended to focus on how I can create and modify a design in a digital platform through use of softwares like Adobe Illustrator. I found the potential and ease of the software to be an essential tool to design, especially when creating designs like mine that are focused on marketing and professional client work. Although I have learned many of the capabilities of the software, there will always be more to learn and new methods of using technology with the pre-programmed and programmable tools in a digital workspace to progress my process as an artist. The benefits of modifying and exploring different routes and renewing ideas in a digital workspace have helped my process in so many projects. In the future I hope I can use my graphic design skills to understand symbolism better and combine these skills to create more meaningful and impressionable ideas for professional use.