Graphic Design by Danielle

Welcome to my Graphic Design page!

Below are examples of my design work to create graphics that communicate ideas, solve problems, and present artistic compositions.

Click Here To Read My Graphic Design Artist Statement

As a graphic designer, art means freedom of the mind. Design gives us the ability to create and make dreams come true by taking art to the next level. I try to approach design with an artistic eye instead of just a functional one. One of my greatest strengths as a graphic designer is to create logos, abstract art, and to construct larger pieces and ideas out of basic shapes through repetition and rhythm. I really love making designs based nature or influenced by natural things like the human eye or animals; one of my favorite pieces to date is a geometric deer shapes. I find peace in nature and I want other to find peace in it to by seeing my graphics.

A few goals I have as a graphic designer are to make logos and marketing designs professionally, and I also hope to sell some designs as art pieces as well. I want people to see my work and think of its beauty and want it on their wall, so my work must communicate depth and beauty long-term. I want people to be inspired by my work to create their own. I hope my art brings people joy, comfort, and thoughtfulness. I want my art to bring out whatever emotion I wanted to in the beginning. I also hope my work retains diversity, with some designs referencing the darker side of life but retaining my attention to detail and beauty.

Between my skillsets with software and my skillsets with hardware, I tend to focus on software. I focus on software most because I find it easier for me to understand and learn and execute the designs I most want. In the beginning of the graphic design unit, I had no idea what I was doing and everything was so overwhelmed. But that didn’t stop me, I wanted to learn how to make art and after a little while, I caught on and made some art that I’m very proud of. I also like the freedom of it because I can do pretty much whatever I want. I can let my imagination run wild, and hopefully bring others joy with my art.

Triangle design

This project was part of a 90-minute design challenge where we had to create a unique design of our own using only triangle shapes as building blocks. For my design, I made a Doe and made it perfectly symmetrically balanced!

Color Wheel Design

For this project, we made original designs to showcase the primary and secondary colors of the color wheel in our own way.

Get Hyped energy drink

For this project, we developed a name and visual concept for a new energy drink. We designed logos and made mockups to show our branding on the actual can package. I named my product "Suniside" and gave it a vibrant gradient color scheme,

Vermont Corporate Cup 5K Race Shirt/Logo Designs

For this project, we worked with the Governor's Council on Physical Fitness and Sports to help them develop designs for the 2020 Corporate Cup race in Montpelier. Our designs had to reflect the Vermont State capital building and visuals of runners to be featured on this year's t-shirt design. These were some highlights from the concepts I submitted to the group to review!

personal Logo/branding Concepts

For this project, we designed logos to represent ourselves as media artists. On the bottom are some of the rough ideation concepts I came up with, but I picked the round stamp-like logo to represent me moving forward in my photography, design, and filmmaking!

Album art design

For this project, we researched a musical artist and made mood boards about their style and artistic approach. Then we designed our own album art for one of their albums, showing a consistent concept across the cover, inside, traycard, and disc art. I made a whole set of designs for a CD jewel case for the artist Samsa, whose work is very minimal and unique.

Magazine Cover Design

For this project, we analyzed real magazines and made design mockups using the exact sizing specifications of their cover layouts. Once we got all the sizing and design trends right, we used our own original photography and typography/color designs to re-create the magazine cover on our own. This was my design for Glamour Magazine, featuring original photography in the studio from Teka and Ben!

Lazer Dad Band Promo Designs

For this project, we worked with a band in Burlington, VT who play music in the style of the 1990's. They hired us to design new logos that they could use online and as stickers to promote their band. These were the designs I submitted, playing on the visual style of the 1990's!

Snowboard design

For this project, we designed our own snowboards to honor the passing of Jake Carpenter, the Vermont native and inventor of the Snowboard and owner of Burton. My designs feature blue roses, mountain drawings, and a snake, all having similar color schemes of blues to add a winter feel.

event poster design

For this project, we designed standard tabloid-sized posters to advertise events we would like to see at Vermont's biggest venue, Higher Ground. To make our designs, we were only allowed to use one unoriginal asset and had to design the rest ourselves using graphic design principles! For my poster, I am advertising for Melanie Martinez!

Business Branding

For this project, we were given creative briefs that outlined information about fake businesses based on real local businesses that were seeking a re-branding with logos, advertisements, color schemes, and more. These were the designs I made to reflect the company's goals and culture!

Cartoon Portrait

For this project, we learned to use the Pen Tool in Adobe Illustrator to make cartoon portraits of ourselves. We also learned to use our vinyl printer by printing these out as stickers! This is actually my second try and my good friend Grover helped me!

Healthnut branding package

For this project, we practiced branding and logo design to create a series of logos for a fictional company that was making a peanut-butter bar that was tasty as candy and healthy as a nutritional bar. After designing some logos, we created mockups to show the logos in action on a demonstration of the packaging!

car Vector drawing

For this project, we mastered the pen tool and manual digital drawing techniques to make complete vector drawings of cars, vehicles, and complicated shapes. Using a photo to guide me, I made my digital drawing of one of my favorite cartoon characters, Mater from Cars.

Typography Alignment Design

For this project, we practiced arranging and designing with typography by creating a custom typography art piece in InDesign using spacing, leading, tracking, and justifying. My text is from Peter Pan and uses fairy imagery to support the context.

when opposites attract Design Challenge

This was a design challenge when we had a time limit to create our own design concept. This design concept was to create a visual that was built up of opposite or different objects in an artistic way. For my design, I made a pastel colored snake with a flower face.

Willi's Wine Bar- Graphic Design Recreation Challenge

For this class design challenge, we had 90 minutes to recreate a design by AJ Cassandre made in the 1930's in the Art Nouveau style for a wine bar in Paris. To recreate the design, we had to study the layout and graphic elements by eye and make our design from scratch in Adobe Illustrator. This is a side-by-side comparison of my submission compared to the original!

Original Typography Design

For this project, we created a piece of graphic art using typography as our main tool. The typeface I used is meant to contribute to the image concept. I made my design showcase a dragon using an edgy, bold, powerful sans serif typeface.

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