In 2015, the station logo was changed after the previous version had been used for 15 years. New jingles and imaging were also introduced.
With the majority of the station output being networked from Hits Radio in Manchester (previously Key 103), by 2020 the weekday Breakfast show with Caroline Verdon and Ant Arthur was the only live show broadcasting from 51 Burley Road.
On 16th July 2020, it was announced that Radio Aire would cease broadcasting, after 39 years on air. The station closed at 4pm on 31 August 2020. The last on-air presenter was Hattie Pearson and the last song played was Uptown Funk by Mark Ronson (ft. Bruno Mars).
Hattie Pearson on Radio Aire - Final Link
Since 1st September 2020, Greatest Hits Radio has been broadcasting on 96.3 FM. The station specialises in music from the 70's, 80's and 90's, using the strapline 'The Good Times Sound Like This'. Ex Radio Aire presenters Simon Ross and Alex Lester host daily shows.
Until November 2024, a regional afternoon show for Greatest Hits Radio Yorkshire was presented by Steve Priestley from the Burley Road studios. Stephanie Hirst regularly hosted the afternoon show in Steve's absence.
Pulse 1
In March 2021, Pulse 1 relocated from Bradford to the ex Radio Aire building on Burley Road. The Mylo and Rosie Breakfast Show broadcast from there every weekday morning. Also, Stephanie Hirst hosts her weekend 'Belters' show on the station.
On 17th April 2024, Pulse 1, Viking FM and Hallam FM rebranded to Hits Radio. Numerous other stations across the Bauer Media portfolio changed their names at the same time. Local Breakfast Shows remained with Hits West Yorkshire and Hits East Yorkshire (formerly Viking FM) broadcasting from Burley Road.
On 9th June 2025, following Ofcom's relaxation of local content requirement, Hits Radio stopped broadcasting local Breakfast Shows and began to network all their shows 24 hours a day. This resulted in only news, travel and commercials being local.
