Sports Entertainment and Marketing

956 – Sports Entertainment and Marketing (144015) – 0.5 credit

· Semester – Grades 10, 11, 12 – Fee

In this class students will have the opportunity to learn basic marketing principles while exploring sports and entertainment fields from a business perspective. Areas covered in this course include: marketing fundamentals, endorsements, event marketing and promotion. Students will also investigate media and pop culture and their impact on sports, movies, music, theme parks, and video games.