In this project you will be creating a board game for an intended audience. You will build up an audience profile to hit looking at what your demographic interacts with. Your game will be quick but encourage replayability. This will prepare you for QA cycles in industry and hitting a target audience.
Intent: Experience in hitting a demographic laid out in a creative brief.
Implementation: Researching an audience and completing a project aimed at that audience demographic.
Impact: Game design skills, problem solving.
Industry: Creating projects to a brief provided by senior/lead staff members.
Soft skills: Problem solving, research, and problem solving.
Maths and English: Write-ups and critical analysis of products.
Date issued: 04/11/25
Final submission: 27/11/25
Resubmission: 11/12/25
Work will be assessed in the form of tasks completed on your site and followed by a final assessment. Only the work on your college site will be assessed so it is vital you upload all work, including any development and mistakes.
It is expected all work is reflected on.
Assessors:
Daniel Wiltshire
Richard Pitham-Cole
More information can be found on the UAL website here