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Moringa: The Magic Plant and Enterprise by Sankar Kumar Acharya and Manobharathi K. is a 2024 hardcover publication that delves into the multifaceted benefits and business potential of Moringa oleifera. Spanning 222 pages, the book combines empirical research with statistical methodologies like ANN, CCA, and PCA to analyze entrepreneurial trajectories in Moringa cultivation, particularly in Tamil Nadu and West Bengal. It offers insights into the plant's nutritional and medicinal value, its role in rural employment, and strategies for market expansion. Priced at ₹1,976, it's available on Flipkart, Amazon, and other platforms.
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