Skill Nation

Ad ranking and quality score optimizations

Keyword research and match type settings

Google ads search campaign structure and settings

Headline, description, CTA optimization using copy.ai

Reasons for inefficient ads, competitor research on Facebook ads library, Ads Manager account

Selecting leads vs sales campaign objective, preferring website as conversion location for leads

Creating buyer persona with ChatGPT, green ocean strategy using interests in 'define further' option

High-converting ad copy framework - problem, agitate & solution, achievement or aspiration focus

GPTs: Copilot, designer, vacation planner, cooking assistant, fitness trainer

Generative AI, & commercial data protection

Internet, webpage, file reader data access

Practical: pdf summary, email writing, resume improvement, logo design, job search, code generation

Claude AI vs ChatGPT features comparison

Internet access & file attachment feature use cases

Practical: web research, blog summary, pdf summary, report analysis & resume analysis

Analysis workflow: exploring data, analysis, key insights, reporting

Competitor research using Google Ads Transparency Centre, text, image & video ad examples in Google

Clicks over conversions, optimizing spend from bidding, placement network, location & language settings

Building list & filtering from Keyword Planner, grouping & setting match types for keywords using ChatGPT

Writing keyword-optimized headlines & descriptions

WhatsApp chat link as destination URL, automation

GPTs: Copilot, designer, vacation planner, cooking assistant, fitness trainer

Generative AI, & commercial data protection

Internet, webpage, file reader data access

Practical: pdf summary, email writing, resume improvement, logo design, job search, code generation