Uncertified Courses
Uncertified Courses
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Graphic Design Specialization
Graphic Design Specialization
California Institute of the Arts | Coursera
California Institute of the Arts | Coursera
Course 1 - Fundamentals of Graphic Design : Fundamentals of imagemaking, typography, shape, color & composition
Course 2 - Introduction to Typography : Typefaces & their stories, putting type to work & giving it meaningful
Course 3 - Introduction to Imagemaking : Image-based research, making images, composition, book designing
Course 4 - Ideas from Graphic Design History : Early mass marketing, the Bauhaus, modernism in America, radicalism
Hootsuite Platform Training
Hootsuite Platform Training
Hootsuite Academy
Hootsuite Academy
Hootsuite Fundamentals
Hootsuite fundamentals
Dashboard, adding social channels
Publishing fundamentals
Hootsuite composer, planner, photo editor, hootbio, owlywriter AI
Engagement fundamentals
Social listening, audience engagement, content curation
Mobile app, web app directory
Hootsuite Advanced
Hootsuite advanced
Advanced audience engagement, hootsuite inbox, geo-search
Advanced publishing, collaborative drafts, organic promotion, bulk scheduling
Hootsuite analytics
Using reports, post performance, sharing, social metrics, timing and benchmarking posts
Hootsuite Academy LMS
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Artificial Intelligence in Marketing
Artificial Intelligence in Marketing
University of Virginia | Coursera
University of Virginia | Coursera
What is AI?
Course introduction
What is AI?
AI introduction, data sources
How machines learn
Machine learning, Deep learning & Automation of marketing models
Networks and Network Effects
The emerging autonomous vehicle market
Automation at Ford, autonomous vehicles, autonomous vs. current market, brand identity compromise
Network effects in the autonomous market
Networks and network effects, triggering effect, money and subsidy sides, machines personalities
Goals and Planning for Success
How to Set Your Marketing Goals
Establishing SMART marketing goals
Define What Success Will Look Like
Setting KPIs for your marketing goals
Data-Driven AI
Netflix and Disney in the streaming space
Keys to success of Netflix, arrival of Disney+, Disney's need for streaming space
Sustainable competitive advantage
Paradox of civilization, sources of advantage
Netflix's sustainable competitive advantage, business history
AI Relationship Moments
How nodes are approaching AI
Networks and nodes, nodes approaching AI, innovation and success of Washington Post,
AI Relationship Moments
AI relationship moments, consumer data and the Coke freestyle machine
Peer Reviewed Assignment
Design an AI Marketing Campaign
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AI Marketing Campaign for Tata Tea.pdfPage updated
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