East London (Afrikaans: Oos-Londen, Xhosa: eMonti), is part of the Buffalo City Local Municipality, is a city on the southeast coast of South Africa, situated at 32.97°S and 27.87°E in the Amatole District of the Eastern Cape Province. The city lies on the Indian Ocean coast, largely between the Buffalo River and the Nahoon River, and is the country's only river port. East London today has a population of over 400,000, with over 1.4 million in the metropolitan area.
http://www.rampantscotland.com/placenames/placename_east_london.htm
A useful site:
http://www.eastlondon-labyrinth.com/homepage/4-contact.jsp
The Wikipedia page on East London (including 2 videos)