B17- CONFIDENCE THROUGH CONVICTION

THE PROFESSIONAL LIFE ADVISER’S GUIDE (Little Gems Series)

B17. (THE PERSON) - CONFIDENCE THROUGH CONVICTION

The strong life insurance salesman is never apologetic about the service he sells, for he is certain he has some more and better reasons why people should buy life insurance than their reasons for not buying. He accepts without fear the challenge of doubting prospects, because the case for life insurance seems to him to be perfect and complete.

—Odds and Ends