Gantt charts are an essential tool for managing media projects, as they provide a clear visual representation of all the tasks involved and their timelines. By using Gantt charts, I can plan and schedule every aspect of the project in detail, and ensure that each task is completed on time and to the highest standard. This not only helps me to stay organised and focused, but also enables me to identify potential issues and delays before they become problems, which ultimately leads to a more efficient and professional production process.