Ms. A. Nancy

Title of the M.Phil. Thesis: Drivers of Consumers Brand Preference towards Household Care Products

Date of Joining the College: 18 January 2021

Areas of Interest

• Company Law

• Principles of Marketing

• Services Marketing

Training Programmes Attended

• Attended a Two Week Faculty Development Programme Refresher Course in Commerce and Management at Ramanujan College, 2021.

• Attended an International Conference on “Innovation and Challenges in Global Business”.

• Attended a National Level Research Methodology Workshop on “Art of Writing Research Paper in Scopus Journals”.

• Attended a National Level Exclusive Workshop on “Digital Marketing for Start-Ups and SMB’s”.

• Attended a National Level Workshop on “Procedural Aspects in GST”.

• Attended a Workshop on “Case Studies in Communication Research”.

• Attended a One Week Faculty Development Program on “Research Methodology and IPR”.

• Attended a Three Days International Faculty Development Program on “Innovation, Intelligence and Intellectual Property”.