This course encourages students to think critically about management ideas. Discussion of the issues encountered in the practise of construction management will become more effective and intelligent as a result. Corporate strategic planning, market research, policies and procedures, the decision-making process, and ethics are all covered in the course.
1. Corporate Strategic Planning and Management
1.1) Mission, Vision and Goals
1.2) S.W.O.T Analysis
1.3) Corporate Level Strategies
1.4) Growth and globalization
1.5) Entrepreneurship
2. Market Research and Planning
2.1) Market trends
2.2) Opportunities
2.3) Changes in competition
2.4) Identifying the niche areas
2.5) Gaining competitive advantage
3. Types of Business Organizations
3.1) Specialized businesses
3.2) Conglomerates and holding companies
3.3) Strategic alliances – joint-ventures and strategic networking
4. Construction Organizations
4.1) Organization structure
4.2) Management-by-objectives
4.3) Business re-engineering
4.4) Organizational culture
4.5) Job enlargement, enrichment, empowerment
4.6) Total quality management
4.7) Health, safety, welfare and environmental issues
5. Decision Making Processes and Problem Solving
5.1) Identifying and resolving potential problems
5.2) Individual and group decision making approaches
5.3) Combining objective and subjective information to arrive at a comprehensive decision
6. Globalization
6.1) The effect of World Trade Organizations
6.2) The influences of new regional economic groupings
6.3) The continuing ICT revolution
6.4) The potential growth in e-commerce
6.5) New challenges in risk management
6.6) Inter-cultural management
6.7) Managing change
6.8) Success and sustainability
7. Business Ethic and Corporate Governance
7.1) Business transparency
7.2) Need for good corporate governance sustainable clients corporate social responsibility.
7.3) Encouragement of initiative
7.4) Strengthening of business ethics