ENT600: TECHNOLOGY ENTREPRENEURSHIP

About This Course

A brilliant, successful, and efficient technopreneur is the driving force behind every successful technology firm. Students will learn about entrepreneurship in this course and use their skills to design cutting-edge technologies that might serve as the foundation for a technology-based enterprise. This course aims to foster the growth of technology-based entrepreneurial knowledge and instil entrepreneurial skills among students in the scientific and technology cluster. Technology entrepreneurship is covered in both theoretical and practical ways in this course. Theoretical aspects examine key concepts in understanding technology entrepreneurship, while practical aspects encourage students to create business plans for technology-based ideas. Face-to-face lectures and practical project-based assignments that are overseen by the course lecturer are the course's two main components.

Topics In This Course

1. Introduction to Technopreneurship

1.1) 1.1 Nature of entrepreneurship

1.2) 1.2 What is technology entrepreneurship?

1.3) 1.3 Dimension of entrepreneurship

1.4) 1.4 The entrepreneurial process entrepreneurship and the economy: The role of entrepreneurship

2. Creativity and innovation in Technology

2.1) 2.1 Introduction to creativity

2.2) 2.2 Six resources of creative team/enterprise

2.3) 2.3 Creativity techniques

2.4) 2.4 Components of creativity

2.5) 2.5 Phases of the creative process

2.6) 2.6 Blocks to creativity

2.7) 2.7 Introduction to innovation

2.8) 2.8 Innovation vs. invention?

2.9) 2.9 Intensity of innovation

2.10) 2.10 Types of innovation?

2.11) 2.11 Sources of innovation

2.12) 2.12 Linking creativity, innovation and entrepreneurship

3. Opportunity Analysis

3.1) 3.1 Introduction

3.2) 3.2 What are entrepreneurial opportunities?

3.3) 3.3 Characteristics of an entrepreneurial opportunity

3.4) 3.4 Opportunity pull (market driven) and capability push (technology driven)

3.5) 3.5 Opportunity analysis process

3.6) 3.6 Opportunity analysis canvas

3.7) 3.7 SWOT Analysis

3.8) 3.8 Consumer Trend Canvas

4. Feasibility Studies

4.1) Introduction feasibility study

4.2) 4.2 Purpose of feasibility study

4.3) 4.3 Feasibility or viability of a business idea

4.4) 4.4 Composition of a feasibility study

4.5) 4.5 Market feasibility

4.6) 4.6 Organizational feasibility

4.7) 4.7 Technical feasibility

4.8) 4.8 Financial feasibility

4.9) 4.9 Feasibility canvas

5. Technology Venture Blueprint

5.1) 5.1 Introduction to Technology venture blueprint

5.2) 5.2 Outline of the blueprint

5.3) 5.3 Details of the blueprint

5.4) 5.3.1 Cover page

5.5) 5.3.2 Table of contents

5.6) 5.3.3 Executive summary?

5.7) 5.3.4 Product or service description

5.8) 5.3.5 Technology description

5.9) 5.3.6 Market analysis

5.10) 5.3.7 Marketing strategies using a social media as marketing tool

5.11) 5.3.8 Management team

5.12) 5.3.9 Financial Estimate

5.13) 5.3.10 Cash flow statement

5.14) 5.3.11 Income statement

5.15) 5.3.12 Balance sheet

5.16) 5.3.13 Project milestones

5.17) 5.3.14 Conclusion and appendices

6. New Product Development

6.1) 6.1 Introduction to new product development

6.2) 6.2 What is new product development?

6.3) 6.3 The importance of new product development

6.4) 6.4 Products strategy option

6.5) 6.5 What is a new product?

6.6) 6.6 Classification of new products

6.7) 6.7 New product development process

7. Intellectual Properties

7.1) 7.1 Introduction

7.2) 7.2 Definition of intellectual property

7.3) 7.3 Benefit of intellectual properties

7.4) 7.4 The importance of intellectual properties to technology entrepreneurship

7.5) 7.5 Authority of intellectual property in Malaysia

7.6) 7.6 Types of invention protection

7.7) 7.7 Integrated circuit

7.8) 7.8 Commercialization of intellectual properties

7.9) 7.9 Licensing

7.10) 7.10 Outright sale

8. Commercialization of New Technology-Based Products

8.1) 8.1 Introduction

8.2) 8.2 Commercialization

8.3) 8.3 Commercialization options for R&D

8.4) 8.4 Business and technology incubators

8.5) 8.5 Technology life cycle

8.6) 8.6 Technology life cycle and the market

9. Financing of Technology-Based Ventures

9.1) 9.1 Introduction

9.2) 9.2 Access to Finance for Technology-Based Ventures

9.3) 9.3 Stages of Financing

9.4) 9.4 Sources of Financing

9.5) 9.5 Financing Choice: Debt vs. Equity Financing

9.6) 9.6 Financial Statement

10. Business Growth Strategies

10.1) 10.1 Introduction

10.2) 10.2 Business growth

10.3) 10.3 Increase in demand of companies existing product

10.4) 10.4 Expansion and development of new market

10.5) 10.5 Diversification into new product and new market

10.6) 10.6 Implications of growth

10.7) 10.7 Growth strategies

11. Business Exit Strategies

11.1) 11.1 Introduction

11.2) 11.2 Reasons for exit

11.3) 11.3 Non-performing venture exit

11.4) 11.4 Harvesting high performance venture

11.5) 11.5 Exit barriers

11.6) 11.6 Exit process

11.7) 11.7 Entrepreneurial phases and exit strategies

11.8) 11.8 The significance of business exit

11.9) 11.9 Significance to entrepreneur

11.10) 11.10 Significance to venture