Business Design

2014-15 An interdisciplinary Unit between Humanities and Design

  • Business Design and Communication in the Global Marketplace.
  • Unit Title: Business Design and Communication in a Global Marketplace.

全球市场的商业营销设计和商务往来

Key Concepts:

Individuals and Societies个人与社会(人文学科): Global Interaction

Design设计(科技)- Function and Innovation

Language Acquisition B语言B(英语), (where applicable)- Audience, Context

Related Concept: innovation, markets and trends- Design

Globalization, Management and Intervention*- Individuals and Societies;

Global Context: Scientific and Technological Innovation

Statement of Inquiry: In an increasingly interdependent marketplace, businesses rely on technological innovation to reach diverse audiences and drive consumer behavior.在一个日益相互依存的全球市场,企业依靠技术创新来满足不同的客户的需求并且借此驱动消费行为。

Brief: Design a small business around a service or product that you can sell to students at Harlington School in London, England or Huijia Students in China (only certain classes). 设计一个小型企业(商务活动),提供一种产品或服务,你可以把它们销售给英国伦敦哈灵顿学校的学生,或者中国北京私立汇佳学校的学生(只有部分班级的学生)。

Students practiced presenting their solutions to their peers in a formal presentation setting before participating in a Dragon's Den style contest before a panel of business practitioners made up of mostly volunteer parents.

FLACO WATERPROOF!.mp4
FLACO. 9.2.pdf

Pitch

Advert

TransLogiK.pdf
TLK Presentation.pdf

Process

Pitch