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Essential Idea
Essential Idea
Designers will be successful in the marketplace when they solve long-standing problems, improve on existing solutions or find a “product gap”. The constant evaluation and redevelopment of products is key, with unbiased analysis of consumers and commercial
Designers will be successful in the marketplace when they solve long-standing problems, improve on existing solutions or find a “product gap”. The constant evaluation and redevelopment of products is key, with unbiased analysis of consumers and commercial
Concepts and principles:
Concepts and principles:
• Invention and innovation
• Categories of innovation: sustaining innovation, disruptive innovation, process innovation
• Innovation strategies for design: architectural innovation, modular innovation, configurational innovation
• Innovation strategies for markets: diffusion and suppression
Essential Understanding:
Essential Understanding:
• Reasons why few inventions become innovations
• Examples of products within the categories of innovation
• Examples where innovation strategies have been used for products
You as a Designer:
You as a Designer:
In order for an invention to become an innovation, the idea of the product needs to be effectively communicated. The communication can take many forms and be between many stakeholders.
Student Notes
Student Notes
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