Platform Model Transition FAQ
This strategic shift simplifies procurement workflows and invoicing for both partners and customers.
Platform Model Transition
This strategic shift simplifies procurement workflows and invoicing for both partners and customers.
The transition is launched gradually based on a set timeline; check the Estimated Timeline for the latest market-specific updates. Partners go through business onboarding and catalogue onboarding in phases, with the transition process planned to start approximately 8 weeks prior to the platform activation for customers. You will receive specific notifications once your shop is selected for the migration.
We are transitioning from the traditional, fragmented marketplace model to an integrated partnership. The new model creates a more efficient procurement workflow for partners and a more reliable purchasing experience for customers.
Conrad acts as the selling and invoicing party to the end customer. In this model, Conrad handles the transaction with the buyer while the partner remains responsible for the logistics, fulfilment, and shipping process.
No, international sales are temporarily excluded from the initial rollout of the new model. The model currently only supports "local-to-local" sales; for example, if you are on the Dutch channel, you can sell to Dutch business customers only, and if you are on the German channel, you can sell to German business customers only. Other markets and cross-border capabilities will be evaluated for future phases.
Partners must fulfill and deliver all products from a warehouse located in the same country as the sales channel. For example, selling on the German channel requires a German warehouse, and selling on the Dutch channel requires a Dutch warehouse to ensure that fulfilment standards and delivery speeds meet local customer expectations.
Conrad manages first-line customer service inquiries for all orders. Partners are only involved in support cases when a specific technical resolution or logistics-related investigation is required.
Yes, all partners must complete a new onboarding process. Conrad will support you to minimise administrative and technical effort.
Conrad migrates existing shops based on a prioritisation and selection list. Partners will receive a specific invitation once their profile is selected for transition according to the migration roadmap.
Conrad provides return labels for standard return cases. The partner must ensure their internal returns processing is fully aligned with Conrad's customer service guidelines and labels.
Partners are responsible for costs related to damaged products, incorrect shipments, or guarantee claims. The standard 14-day right of withdrawal remains active, and partners cover the logistical costs when the return is due to product issues or shipment errors.
Refurbished products are temporarily excluded from the new model. Partners must focus on new product offers during the migration, as refurbished items cannot be listed in the catalogue at this time.
Yes, in this model you act as a supplier to Conrad. The partner provides offers to Conrad, who then sells and invoices the products to the end customer.
Yes, the new structure operates under a new legal contract.
No, Conrad creates the new shop account automatically for you. You do not need to initiate a new shop registration as the account configuration is handled internally by Conrad prior to your invitation.
Your current shop closes simultaneously with the launch of your new shop. Partners cannot operate both the commission-based and the new model in the same market.
Yes, the monthly fee for a single local market is €99.00 net. This fee covers the platform access and administrative overhead for the specific marketplace environment you are active in.
You provide a competitive purchase price for Conrad instead of a final customer price. Conrad adds a specific margin to your purchase price to determine the final selling price for the end customer.
Yes, the delivery cost for the end customer does not exceed €10.00 per order. This market standard ensures that shipping costs remain competitive and do not discourage the end customer from purchasing.
Conrad pays the partner a maximum shipping credit of €3.00 per order. This fixed amount is designed to contribute to the partner's fulfilment costs for each successful delivery.
Any shipping costs exceeding €3.00 must be included in your product's purchase price. Partners should calculate their total purchase price to account for logistical overhead that exceeds the standard shipping credit.
Yes, additional adjustments for API connections are required.
Conrad is automating the invoicing workflow to eliminate massive manual workloads. Automation prevents payment delays and reduces the administrative burden on both Conrad and the partner.
Invoices must be submitted through the new automated technical workflow. Detailed technical instructions regarding the automated invoice feed will be shared during your technical onboarding phase.