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OPL Style Guide
Home
Web Content
Writing Style and Tone
Readability
Writing for Readability
Layout and Structure for Readability
Gendered Language
Using Links
Linking Rules
Headings
Heading Content
Heading Organization
Heading Appearance
Capitalization in Headings
Content Style
Font
Formatting
Spelling and Capitalization
Title and Sentence Case
Punctuation
Pronouns
Numbers
Dates and Time
Age
Addresses and Phone Numbers
Bulleted Lists
Proper Nouns
Non-English Languages
Content Types
Event Listings
Staff Lists
OPL Staff Account Guidelines
News Posts
FAQs
Blogs
Social Media
Images
Digital Image Requirements
Scanned Image Requirements
Image Sources
Choosing Images
What Makes a Good Photo
Composition
Image Source and Attribution
Alternative Text
Social Media
Branch Account Considerations
General Tactics
Channels
Facebook
Instagram
Twitter
YouTube
TikTok
Final Check
Useful External Resources
OPL Style Guide
Web Content
Writing Style and Tone
Readability
Gendered Language
Using Links
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