Images

Our website has a strong visual presence, and almost every piece of content should have images, most often photographs. The overall aesthetic is simple, inclusive, friendly, and clear.

Images should not be an afterthought. They are a key part of any content created. The images we use humanize the content we’re sharing, ensuring that patrons can see themselves at the library, and inspire the community to click, share, and engage. Images also add visual cues to our website, helping with readability and making our site easier to scan. They can act as a billboard for bringing more patrons to our programs, events, content, and locations.

When choosing an image, focus on the emotion that it reflects and on clarity and beauty it will bring to the page. Select photos that include people who look natural and un-posed or that depict close-up clear depictions of objects, places, or other things relevant to your content.

Don’t use clip art or graphics unless they are specifically designed for your content.

Book cover images are featured prominently on our site automatically. Don’t use them unless you are including a booklist or catalog items.