YOU^th x VATION

VALUE, an e-Comic series that shows the attitudes of youth towards elders which embodies values of respect, kindness and appreciation. In order to maintain a harmonious society of moral value, youth are encouraged to practice positive values towards their elders. The target purpose of this brand is to reduce the negligence of youth towards elders.

In response to the above issue, the team created a website that caters a series of e-Comic that implements ethical quotes to nurture the value of respect in youth towards the elders.

The e-Comic aimed at incorporating moral values through visual learning by engaging young audiences who are comic fans to value the virtue of respect towards elderlies.