Unreasonable Hospitality

Anniversary

• Wedding Anniversary – Specify the number of years celebrated.  and date of celebration.

• Loyalty Anniversary – Customers who have been with ShopLC for 10+ years. Mention their experience and appreciation for the brand.

Hospital Stay

• Duration of Stay – Specify the number of days, weeks, or months the customer was hospitalized.

• Recency – Should be a recent hospital stay.

• Discharge & Recovery – Include if the customer was recently discharged and currently in the process of full recovery.

Family/Friend Passing

• Relationship – Clearly specify the relation of the deceased person to the customer.

• Recency – Ensure it is a recent event and acknowledge their loss with empathy.

Holiday

• Long Vacation for Special Events /Out of the Country Trips – Highlight if they traveled with loved ones for a meaningful experience or a  significant vacation for a celebration or milestone.

Birthday

• Age – Mention how old the customer is turning.

• Birthdate – Include the exact birth date for personalization.

• Name or Relationship – If celebrating for an immediate family member, specify their name and relation to the customer.

Others (Life Events)

• New Job – Customer starting a new career or position.

• New House – Moving into a new home.

• Newborn Baby – Celebrating the birth of a child.

• Graduation – Completing a degree or a major educational milestone.

• Host Preferences – If the customer mentions specific ShopLC hosts they love.

• Life Challenges – Include events that significantly impact the customer, such as: House fire or destruction.

• Natural calamities or disasters they are recovering from.