Overview
The goal of this script is to book appointments with clients to provide updated appraisals. The script works by first getting the client to agree to a market report and then upon their agreement, clarifying their intentions and suggesting a more in-depth report via an appraisal. As with all scripts, tone and enthusiasm are key to successful delivery.
Objectives
Send MR, book appraisals, Confirm & update contact details, identify future sellers.
Script
Hi NAME, it’s NAME calling from AGENCY.
How have you been? That’s great to hear! I know you're likely busy, I won’t keep you long.
I'm calling as the latest Market Report is available for SUBURB - is it best to send that one through via sms or email?
Yes; Ok great, what is the best mobile/email to send that to? (get whichever we dont have!) Not a worry, I’ll send that through shortly. Can I ask are you interested in that one just out of curiosity or???
If thinking of selling: Well NAME it sounds like the opportune time to get more of an in-depth idea of the value of your place. I'm actually going to be out your way on DAY afternoon/morning, would you be around then for me to pop in?
Just curious; Not a worry at all. I totally understand - you are in a fantastic spot there. NAME, I'm actually going to be out your way on DAY afternoon/morning, although you're not thinking of moving at all, I'd love to pop by and introduce myself in person and can give you a free appraisal at the same time if that's ok? It's always good to keep an eye on values regardless but more than that I'd love to put a face to the name! Would that be ok?
Time doesn't suit: That's ok, I'm always out and about in SUBURB - is there another day that would be better?
Yes: Book it in!
Before I let you go NAME, so I am able to be as relevant with any communication and not spam you with unnecessary info, have you got any other plans real estate wise in the next 12 or so months?
If yes, get details.
Well, thank you so much for your time today NAME, it was lovely to speak with you/I'm looking forward to seeing you on DAY. If ever you need anything at all, please don't hesitate to get in touch! Have a great day!